At Interview Kickstart, we aim to revolutionize the way candidates prepare for interviews in the highly competitive tech industry. As the intern  of Growth Marketing, you will lead our email & whatsapp marketing strategy to engage our audience, nurture leads, and drive conversions.

Key Responsibilities:

• Develop and implement a comprehensive strategy to reactivate dormant leads and nurture active prospects, ensuring alignment with the company’s overall marketing objectives.
• Manage the journey orchestrations, including audience segmentation, A/B testing, automation, and performance analysis.
• Create engaging email & whatsapp content and design templates that resonate with our target audience.
• Analyze campaign performance metrics using tools like Hubspot , providing insights and recommendations for improvement.
• Drive creative excellence to uplift the performance of campaigns.
• Monitor industry trends and best practices to continually refine and optimize our email marketing efforts.

Requirements

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field; Master's degree is a plus.
• Experience with marketing automation platforms (e.g., HubSpot, Marketo) and email service providers (e.g., Mailchimp, SendGrid).
• Excellent writing and communication skills, with the ability to craft compelling messages that drive engagement.
• Strong analytical skills and familiarity with data analysis tools to assess campaign effectiveness.