VP Marketing

AI overview

Lead the marketing strategy for a rapidly growing B2B SaaS company, focusing on US market expansion and aligning marketing with sales to drive enterprise growth.

Circit is a Series B B2B SaaS company on a mission to make business verifiable in real-time. We have built a global asset verification platform trusted by Big Four firms, global banks and their corporate clients to transform audit and financial workflows.

Our growth to date has been powered by strong product-market fit and powerful network effects across auditors, financial institutions and corporates. As adoption expands across this ecosystem, the opportunity to accelerate growth becomes exponential — but unlocking that potential requires bold, intelligent and highly strategic marketing leadership.

As we scale globally and accelerate our expansion in the United States, marketing will play a pivotal role in amplifying our network effects, shaping our category and driving enterprise momentum. We are seeking a strategic VP of Marketing to architect and execute a market strategy that turns ecosystem advantage into sustained, outsized growth.

This is a high-impact executive role for a leader who wants to define a category, build authority in a global market and help scale a company at a critical stage of its journey.

Role And Responsibility

US Market Expansion

•      Define and execute the strategic marketing approach for the United States.

•      Refine positioning and messaging to resonate with US audit, banking and financial services buyers.

•      Build brand authority and visibility across key US channels and industry events.

•      Partner closely with US Sales leadership to drive enterprise pipeline and regional growth.

Strategic Marketing Leadership

•      Define and communicate the global marketing vision aligned to company growth objectives.

•      Lead and align Product Marketing and Growth Marketing functions under a unified strategy.

•      Establish clear KPIs, reporting frameworks and accountability across the marketing team.

•      Represent Marketing at executive level, providing strategic insight and performance updates.

Category & Brand Leadership

•      Strengthen Circit’s position as the leader in asset verification infrastructure.

•      Shape the narrative around real-time verification and audit transformation.

•      Elevate executive visibility through thought leadership, PR and strategic communications.

•      Ensure brand consistency and excellence across global markets

Enterprise GTM & Revenue Alignment

•      Ensure strong Sales and Marketing alignment across regions and segments.

•      Support enterprise and account-based initiatives in collaboration with Revenue teams.

•      Drive clarity and consistency in messaging across auditors, providers and corporates.

•      Maintain disciplined focus on ROI, competitive positioning and commercial outcomes.

Requirements

You must be comfortable operating at Series B scale — leading experienced marketers while setting strategic direction at executive level.

•      Proven experience leading marketing at a high-growth B2B SaaS company (Series B/C or beyond).

•      Experience scaling in the United States and understanding US enterprise buyers.

•      Strong track record aligning Marketing with Sales in enterprise environments.

•      Demonstrated ability to define category positioning and sharpen company narrative.

•      Experience leading and developing senior marketing talent.

•      Commercial mindset with clear ownership of marketing’s impact on revenue.

•      Ability to operate at both board-level strategy and operational oversight.

•      Experience in fintech, banking, audit or financial infrastructure is a strong advantage.

Benefits

This is an opportunity to shape the marketing leadership of a scaling Series B company entering its most important phase of international expansion.

•      Competitive executive salary

•      Equity participation

•      Hybrid and flexible working

•      High autonomy and ownership

•      Significant opportunity to shape a category-defining company

Perks & Benefits Extracted with AI

  • Flexible Work Hours: Hybrid and flexible working

Circit is a PSD2/Open Banking regulated platform built to automate audit confirmations and verify transactions at source

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