VN - Product Marketing Manager

Working Location: Ho Chi Minh

At OYO, we seek dynamic individuals with a strong customer-focus to help us become the most-loved hotel brand in the world. Since 2013, OYO has become the fastest-growing hotel business in the world; we now partner with over 18,000 hotels across 23 countries. If you are looking to work for a high-growth, disruptive, and technology-led business that is transforming the hospitality industry, then OYO is the business for you.”

A successful candidate will be an entrepreneurial, results-oriented team player that has experience driving customer acquisition, excellent verbal and written communication skills, a strong sense of ownership, and the ability to think strategically and learn quickly.

JOB RESPONSIBILITIES 

• Drive growth using customer acquisition and retention in Vietnam
• Develop marketing strategy to accelerate customer adoption from OYO and awareness of OYO Hotels, incl. devise campaigns and marketing & business forecasts.
• Breakdown customer acquisition strategy into roadmaps and timeline of projects, capabilities, campaigns and initiatives to achieve desired goals
• Identify and acquire resources (media channels, budget, etc) to be used in marketing campaigns by coordinating with related stakeholders
• Manage execution and track progress of marketing campaigns and take corrective actions to achieve objective by liaising with channels, pricing, marketing-analytics /data, marketing technology and impacted stakeholders (Product, Supply, Customer Ops, etc.)
• Provide analysis to help better understanding of market and business trends, customer behavior, and give smart, actionable recommendations to improve current marketing strategy/ segmentation/ etc
• Collaborate with stakeholders and manage their expectations of the output delivery.
• Manage and support human capital management to more senior staffs / Category Lead to accomplish the growth demand (including recruiting, org design within his/ her team, talent development, etc

SKILLS REQUIREMENT 

• Experience at top tier management consulting, multinational tech or internet company
• Bachelor's degree in Engineering, Mathematics, Computer Science, Information Management
• Passion in data-driven marketing and creating growth
• Solid analytical and problem-solving skills
• Self-driven, love challenges, have entrepreneurial spirit and get things done
• Excellent communication, passion, dedication, and energy