Vice President, Sales Europe

AI overview

Shape the future of Prosci’s sales organization in Europe by leading and scaling high-performing teams to drive strategic revenue growth across diverse solutions.

Overview

The Vice President, Sales Europe leads and scales the Sales team across our markets in Europe. This strategic and goal oriented executive will be responsible for setting the vision, developing high-performing sales teams, and driving revenue growth across all of Prosci’s solutions, including training, advisory services, and enterprise programs.

This role is ideal for a seasoned sales leader who thrives in a consultative B2B environment and understands how to sell complex solutions to large and mid-market organizations, including HR, L&D, and business transformation leaders. This role will initially involve managing a mix of senior individual contributors and sales managers, with scope to grow as the sales team and market expand. This position offers a unique opportunity to shape the future of Prosci’s sales organization in Europe and make a significant impact on the company’s growth trajectory.

Key Responsibilities

Strategic Leadership & Growth

  • Define and execute a comprehensive sales strategy aligned with European business objectives.
  • As part of the leadership team, align with Prosci Global process workstreams and support Europe strategic market initiatives.
  • Drive revenue growth across all product lines, including advisory services, licensing, and training.
  • Innovative, with a mindset of continuously improving our ways of working and go-to-market approach to optimize the customer experience and drive growth.
  • Expand market share by identifying new business opportunities and scaling enterprise engagements.
  • Partner closely with key stakeholders, including Marketing, Delivery, Operations, and Legal to ensure a cohesive go-to-market strategy.
  • Collaborate with executive leadership to shape market positioning and competitive differentiation.
  • Champion a customer-centric, insight-led sales culture grounded in Prosci’s mission and act as a Voice of Customer to help inform our customer-centric approach on key initiatives.

Sales Management & Execution

  • Lead and inspire a growing team of sales managers across multiple roles and geographies.
  • Establish and monitor KPIs, sales forecasts, and pipeline health to ensure consistent performance.
  • Reinforce data integrity and consistency using systems such as Salesforce.
  • Oversee the full sales lifecycle, from lead generation to contract negotiation and close.
  • Expand enterprise relationships and drive strategic account growth through consultative selling
  • Partner with Marketing and Product teams to align on go-to-market initiatives.

Team Development

  • Build a high-performance sales culture rooted in accountability, collaboration, and continuous improvement.
  • Drive skill development through a structured, programmatic approach that strengthens sales effectiveness and deepens adoption of the MEDDPICC framework.
  • Recruit, hire, onboard, develop and retain top sales talent in partnership with the Talent team.
  • Provide ongoing coaching, mentorship, and career development opportunities, in direct support of Prosci’s Goals & Growth and mid and year-end Review process.
  • Foster a culture of inclusion, innovation, and client-centricity across the sales organisation.

Market & Client Engagement

  • Deepen relationships with C-level clients across industries to position Prosci as a trusted partner.
  • Stay close to market trends, competitor activity, and customer needs to inform positioning and offerings.
  • Represent Prosci at key client meetings, industry events, and executive briefings.

Requirements

Based on this role’s scope and responsibilities, we are seeking candidates with the following minimum qualifications, skills, attributes, and competencies.

Competencies

  • Drives Results – Pursues goals with focus and discipline, leverages quantitative comparisons, and consistently demonstrates results across diverse selling environments.
  • Strategic Mindset – Anticipates future trends and translates them into actionable strategies for growth and market leadership. Develops tactical approaches to execute internal sales strategy while aligning customer strategic goals to tailored solutions.
  • Pipeline Management – Drives effective pipeline management by establishing clear standards, guiding strategic deal execution, and leveraging opportunity analytics to improve forecasting, coaching, and conversion across the sales organization.
  • Builds Effective Teams – Builds strong-identity teams that apply diverse skills and perspectives to achieve common goals, while attracting, developing, and aligning high-performing sales talent to foster a culture of collaboration, accountability, and results.
  • Communicates Effectively – Articulates vision and strategy clearly across all levels, inspires action through compelling communication, and adapts messaging to influence diverse stakeholders and drive business outcomes.
  • Customer Focus – Creates trusted, long-term customer relationships and delivers tailored, customer-centric solutions that drive value in complex enterprise advisory environments.
  • Process Management & Adherence – Ensures adherence to company policies by promoting process adoption, driving CRM utilization, clarifying roles and responsibilities, and proactively identifying and addressing process gaps.
  • Develops Talent – Develops team members to meet both their career goals and the organization’s goals through coaching; actively supports the advancement of team members, effectively manages performance, ensures a pipeline of qualified successors.
  • Collaborates – Builds strong relationships cross-functionally and works cooperatively with others across the organization to achieve shared objectives.
  • Instills Trust – Gains the confidence and trust of others through honesty, integrity, and authenticity.

Qualifications

  • 15+ years of progressive sales leadership experience, with at least 8 years managing large, distributed teams.
  • Proven success in leading B2B enterprise sales in a consultative, long-cycle environment.
  • Demonstrated ability to scale sales operations across multiple regions or markets.
  • Strong track record of exceeding revenue targets and driving sustainable growth.
  • Deep understanding of change management, organizational transformation, or professional services is a plus.
  • High emotional intelligence and executive presence, with the ability to influence senior stakeholders.
  • Willingness to travel across Europe for client meetings, team development, and industry events.
  • Proficiency in CRM and sales platforms (e.g., Salesforce).
  • Strong understanding of enterprise sales methodologies and pipeline management.
  • Familiarity with training and advisory services business models.
  • Ability to analyze sales data and market trends to inform strategy.
  • Experience with virtual collaboration tools and Microsoft 365 suite.

Additional Information

Travel Requirements: This role requires up to 40% travel for client meetings, team development, industry events, and company events.


Work Location:
This is a remote role within UK or Germany.

Prosci was founded in 1994 by former Bell Labs engineer and program manager Jeff Hiatt. Today, we are a global team of change fanatics and advocates focused on customer success.We're passionate about helping your organization build effective change capabilities. We combine scientific principles and a focus on the people side of change to deliver superior training programs, maintain the industry's largest body of change management knowledge, and ensure exceptional customer experiences.

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