User Acquisition Specialist - Mobile Games (Based in HCM)

Ho Chi Minh City , Vietnam
full-time

AI overview

Drive user acquisition by managing global campaigns, analyzing performance data, and collaborating with creative teams to enhance marketability of innovative music games.
OBJECTIVES
  • Launch and scale music games profitably through organic and non-organic channels across the globe.
  • WHAT YOU WILL DO
  • Manage and run multiple user acquisition campaigns across platforms (Google, Facebook, Tiktok, Applovin, ASO, etc.)
  • Analyze data through (1) market and competitor performance (2) various ad campaign metrics (installs, CPI, CTR, IR, ROI/ROAS), (3) A/B testing creatives, and cross-check (4) revenue and product metrics in order to understand user behaviors, define and execute UA strategy for new games to enter and win the target markets
  • Work closely with Production and Creative teams to provide UA insights to improve product marketability
  • Work closely with global vendors/ ad networks to optimize campaigns
  • Deeply understand and implement each ad network’s best practices as well as test new ad networks to expand user inventories
  • QUALIFICATIONS
  • At least 2 year working experience in gaming Performance Marketing (SRN: Google, Facebook, non-SRN: Ironsource, Mintegral, Unity) with proven success.
  • Being familiar with using mobile marketing attribution tool (e.g. Appsflyer or Adjust)
  • In-app marketing experience for driving deeper conversions
  • Data analysis, Strategic & Tactical planning, Problem solving
  • Ability to multitask and manage deadlines in a cross-functional team, Stakeholder management
  • Good communication (English writing and speaking skills)
  • Customer-oriented, Innovative, Emotional intelligence
  • Hunger and humble for learning, sharing, teamwork and self-development
  • Resilient and adaptable under changes and uncertainties

  • WILL BE A PLUS:
  • + You love music and music-related products
    + Love to interact with mobile music games/ apps
    + Being comfortable with data and turning multiple sources of data into insights
    + Entrepreneurial spirit: comfortable with uncertainties and changes in a fast-paced environment
    + Fanatic learner: proactive learning and sharing knowledge
    BENEFITS
  • At Amanotes, you will be enjoying the dynamic working environment with unique music culture many benefits as below:
  • + Competitive salary upon experience
    + 13th month salary
    + Annual Performance Bonus
    + Flexible working time
    + Personal learning and well-being budget
    + Team-building budget
    + Lunch and parking allowance
    + Various learning activities, including internal training & sharing, international conferences, and e-learning (Udemy, Linkedin Learning...)
    + Engaging music events: Music Night, Amasing Night, Music schools…
    + Employee Assistance Program to support mental health & well-being
    + Minimum 12 days of paid annual leave, plus 10 days of paid sick leave
    + 12 days working from home per year
    Consent Notice for Personal Data Processing
    - By applying to any position at Amanotes, you acknowledge and agree that your personal data will be collected and processed for recruitment-related purposes. Please read the Consent Notice for Personal Data Processing carefully before submitting your application.
    - Thank you for your interest in joining Amanotes.

    About Amanotes

    We are Amanotes – a dynamic music game company that’s using cutting-edge technology to transform how people experience music.

    Since 2014, we’ve led the global simple music game market with over 3.5 billion downloads across 190+ countries, including chart-topping titles like Magic Tiles 3, Tiles Hop, Dancing Road, and Duet Cats.

    As the #1 Music Game Publisher worldwide and the #1 App Publisher from Southeast Asia by downloads, our ambition is clear: to create iconic, hybrid-casual music games that people love and play for years.

    What truly sets Amanotes apart is not just what we build — it’s how we grow and who we grow with:

    🎓 We invest in your growth through learning budgets, coaching, and stretch opportunities.

    🎶 We embrace a creative and dynamic culture, where everyone can play, share, and thrive.

    🧘 We believe in work-life harmony — your rhythm matters here.

    🏆 We recognize and reward impact, with competitive benefits and clear development paths.

    Come join our music-filled workplace, where innovation meets rhythm — and let’s create a magical music experience together.

    Amanotes – Where Everyone Can Music.

    How To Apply?

    Click the button or contact us at [email protected].

    Perks & Benefits Extracted with AI

    • Education Stipend: Personal learning and well-being budget
    • Flexible Work Hours: Flexible working time
    • Working from home days: 12 days working from home per year
    • Paid Time Off: Minimum 12 days of paid annual leave, plus 10 days of paid sick leave

    Amanotes is the #1 music games publisher in the world. The #1 mobile apps publisher from Southeast Asia with 1.7B+ downloads.

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