UGC Strategist

Remote - U.S. & Canada Only | Full-Time | $75,000–$85,000 USD

We’re not looking for a content coordinator. We’re hiring a UGC powerhouse.

Level Agency is seeking a sharp, creative, and performance-minded UGC Strategist to own our user-generated content production process for paid media. You’ll source creators, lead production, optimize performance, and roll up your sleeves to film and edit when needed. This is a rare opportunity for someone who thrives at the intersection of content creation and performance marketing—who can direct creators just as confidently as they can break down ad performance.

This Isn’t for Everyone.

We’re building something rare: a place where growth, truth, and high performance go hand-in-hand.

You’ll thrive here if:

• You’re equal parts creator, producer, and strategist
• You can quickly turn ideas into high-performing ads
• You love working with talent and building scalable processes
• You treat performance data like a creative brief

You’ll struggle here if:

• You prefer to stay behind the scenes
• You need a rigid structure or hierarchy to thrive
• You resist feedback or iteration

About Level

We’re an AI-powered performance marketing agency—built for precision, designed to scale, and powered by a scientific mindset. At Level, we blend strategy, media, creative, and machine intelligence to deliver outcomes that matter. Every time. At scale.

We’ve been named one of Pittsburgh’s Best Places to Work and an Inc. 500 Fastest-Growing Company. Our clients span ecommerce, B2B, education, healthcare, and beyond. And our team? Fully remote, deeply collaborative, and relentlessly driven.

Your Role (and Impact)

As UGC Strategist, you’ll be the creative engine behind our user-generated content. You will:

• Source, recruit, and manage top-tier creators for ad campaigns
• Develop clear, concise talent briefs including deliverables, guidelines, and scripts
• Manage creator relationships from first contact to final edit
• Create content yourself: filming, editing, and experimenting with short-form concepts
• Write performance-driven scripts, hooks, and messaging for direct-response ads
• Analyze performance data in collaboration with Media Managers to guide creative iterations
• Lead the UGC production process end-to-end, continuously improving speed, quality, and output
• Support accounting and billing processes related to creator partnerships

Requirements

You Bring:

• A strong portfolio of UGC work (applications without a portfolio will not be considered)
• Confident on-camera presence with the ability to self-film and edit
• Proven experience sourcing and managing content creators
• Knowledge of paid social platforms and direct-response creative
• Ability to connect performance insights to creative direction
• Excellent organizational and communication skills

Preferred Experience:

• Background in influencer marketing or talent management
• Familiarity with AI-powered video editing or scripting tools
• Experience creating content for ecommerce, education, or lifestyle brands

AI Expectations

At Level, proficiency with AI tools is a core part of your role—not a nice-to-have. Your success in this position depends not only on your creative chops, but also on your ability to integrate AI into how you work.

You are expected to:

• Use tools like ChatGPT, Descript, and other AI platforms to streamline scripting, editing, and creator communication
• Test and share workflows that improve speed or scalability
• Stay curious and keep learning—the tech moves fast, and so do we

Our Core Values

• No Ego, All In
  We don’t do “that’s not my job.” We win together.

• Better Every Day
  We want the feedback—even when it stings.

• Relentless for Results
  Activity is nothing without outcomes.
• Driven by Truth
  We challenge assumptions and follow the data.

Benefits

$75,000–$85,000 USD depending on experience and qualifications.

Perks & Benefits:

• Remote work from anywhere in the U.S.
• Unlimited PTO to rest, recharge, and do your best work
• 12 weeks Paid Parental Leave
• 8 weeks Paid Family Leave
• 12 Paid Holidays + 2 Floating Holidays
• Summer Fridays
• Competitive Medical Plan Options
• 100% Employer-Paid Vision & Dental Insurance
• Pet Insurance
• 401(k) with 3% Employer Contribution (100% vested)
• Biannual Performance Reviews
• Career Advancement Opportunities
• Medical Travel Reimbursement
• $100 Monthly WFH Stipend (paid quarterly)
• In-Person & Virtual Company Events
• Peer-to-Peer Recognition Programs
• Concierge Support Services
• Employee Assistance Program (EAP)

Remote-First

This is a remote role open to candidates located within the U.S & Canada. We are unable to sponsor visas at this time.

Level Is Built on Inclusion

We are committed to Diversity, Equity, Inclusion, and Belonging (DEIB). Level is proud to be an Equal Opportunity Employer. We prohibit discrimination and harassment of any kind and celebrate what makes you, you—regardless of race, gender identity, age, disability status, sexual orientation, or background.

Ready to Apply?

Click below and submit your resume. You’ll also be asked a few thoughtful questions—take your time. We care more about your thinking than your pedigree.

Let’s build something together.