Traffic Manager SEA/Social Ads

AI overview

Elevate the German acquisition strategy through data-driven SEA and Social Ads campaigns, enhancing brand presence and maximizing ROI.

Before we get started: 

Here at Ingenio, we'd love to talk with you regardless of your qualifications or years of experience. If you believe you’d be a great fit for this role, we invite you to apply even if you do not meet all points on the job description.

Who we are: 

Ingenio is a global media and technology company developing products that provide guidance on love, relationships, careers, and all aspects of life. We are passionate about connecting people with the world’s best advisors and content to empower everyone to live happier lives. 

Ingenio offers the world’s largest portfolio of over 20 marketplace and media brands in the spiritual and emotional wellness space. Our flagship brands include Keen, Horoscope.com, Astrology.com, Purple Garden, Kasamba, and Kang.

How you’ll be impactful:

We are looking for a data-driven, hands-on Traffic Manager to elevate our German acquisition strategy across paid search and paid social.

Please note: This role will require being in our Paris office at least 3 days per week.

What you’ll be doing:

  • Campaign Management
    • Build, optimize, and scale SEA & Social Ads campaigns (Google Ads, Microsoft Ads, Meta Business, retargeting, lead generation, etc.)
  • Performance & Analytics
    • Analyze daily performance, identify growth opportunities, and create impactful reports using GA4, GTM, Looker Studio, and Excel.
    • Make data-driven decisions to maximize ROI and reduce acquisition costs.
  • Creative & Content Collaboration
    • Work closely with design teams to create high-performing assets: banners, videos, landing pages, and German ad copy. Create high-performing video ads and banners directly in Canva, and manage UGC production with micro-influencers (briefing, coordination, validation).
  • Strategy & Growth
    • Develop multi-channel acquisition strategies for Questico.de and Viversum.de.
    • Monitor budgets, forecast performance, and ensure alignment with business KPIs.

What you’ll need to be successful:

  • Native German speaker, fluent in English, and comfortable speaking French to collaborate daily with the Paris teams.
  • 2+ years of hands-on experience in SEA and Social Ads.
  • Analytical mindset, comfortable with data and performance metrics.
  • Proficiency in GA4, GTM, Looker Studio, Excel.
  • Ability to work fast, take ownership, and thrive in a dynamic international environment.
  • Strong communicator with a dynamic, sales-oriented mindset and a real passion for growth marketing and business development.

Perks & Benefits:

  • Friendly, talented, collaborative and entrepreneurial team
  • Referral bonus
  • Swag
  • Birthday PTO!
  • Summer Fridays
  • Meal voucher
  • Training and development opportunities and allowance
  • Fun and inclusive in-person and virtual events 

Why Ingenio?

Our growing team of over 300 employees is powered by our diverse perspectives and company core values: 

  • We are humble. We believe the best result is achieved by leveraging others’ perspectives
  • We think like owners. We make decisions that optimize for the greater good of the organization
  • We challenge limiting beliefs. We are at our best when we identify and shatter status quo expectations

Ingenio is an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.

Perks & Benefits Extracted with AI

  • Inclusive events: Fun and inclusive in-person and virtual events
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