ABOUT OLIPOP

At OLIPOP, we’re on a mission to positively impact consumer health at scale. And we’re doing it through something simple: soda. But not just any soda, a new kind of soda: one that’s delicious, refreshing, and actually good for you.

This mission is deeply personal for our CEO, Co-Founder, and Formulator, Ben Goodwin. Like many of us, Ben grew up consuming the Standard American Diet: lots of soda and processed foods that prioritized convenience over nutrition. But at 14, he took his health into his own hands. After making significant changes to his nutrition and exercise, he lost 50 pounds and saw a transformation in his energy, mood, and emotional clarity.

Those changes sparked a deep curiosity about the connection between nutrition and health. Ben became a relentless student of the gut microbiome and the ways it supports overall wellness. The more he discovered, the more passionate he became about finding credible, science-backed ways to make consumer health accessible to everyone.

The mission was clear. The vehicle? Less so. After exploring the possibilities, Ben landed on an unexpected yet familiar choice: soda. It was something he loved as a kid, and he knew millions shared that same nostalgia. But this wouldn’t be just any soda. With most Americans falling short on daily fiber, Ben set out to create a version with more fiber and less sugar, one that was perfectly balanced. The result? A deliciously refreshing soda with 6 to 9 grams of fiber and 2 to 5 grams of sugar, delivering science-backed benefits without sacrificing the classic taste people crave.

In 2018, the first OLIPOP cans hit the shelves, bringing Ben’s vision to life with a functional soda that anyone could enjoy. And by reimagining soda, we’re also reshaping culture. That means creating products that support health for all and building a business grounded in humanistic values: empathy, integrity, and a belief in better for everyone. From the ingredients we source to the culture we foster, we’re committed to proving that business (and beverage!) can be a force for good, and that soda has the power to bring people together.

So join us, and let’s write a new American soda story together. One we can all feel good about. One OLIPOP at a time.

Thank you for your interest in OLIPOP and for taking the time to apply for our open role(s)!

Please note that our office will be closed for the holidays from December 22nd through January 5th. During this time, we will not be reviewing applications or responding to inquiries.

We appreciate your patience and understanding as there may be a delay in our response. We will resume regular operations and begin reviewing applications starting January 5th.

Wishing you a joyful OLIdays season and a happy New Year!

ABOUT THE ROLE:

OLIPOP is looking for a strategic, process-driven Trade Promotion Manager to own our Trade Promotion Management (TPM) capability and establish disciplined, scalable trade governance as we continue to grow.

This role will lead the implementation and ongoing ownership of OLIPOP’s TPM platform (Anaplan), serving as the single source of truth for trade planning, promo execution, and trade visibility. The Trade Promotion Manager will partner closely with Sales, Finance, and Commercial Planning, while operating as a core member of the RGM team, to build clean, repeatable planning processes and ensure accurate management of trade investment.

This role is a foundational position within the RGM function and will expand over time to support broader RGM governance, post-event insights, and commercial planning discipline as the function scales.

KEY RESPONSIBILITIES:

TPM Ownership & Trade Governance

Lead the implementation, configuration, and ongoing ownership of OLIPOP’s Trade Promotion Management (TPM) platform (Anaplan)
Establish and govern promo workflows, approval processes, and system standards
Own trade accrual logic, checkbook maintenance, and actuals vs. plan visibility in partnership with Finance
Serve as the single source of truth for promo planning, trade investment, and promotional execution data
Govern the promotional calendar and ensure consistency across channels and customers
Build clean, repeatable planning processes and disciplined promo governance

Post-Event Analysis & Promo Optimization

Lead post-event promotion analysis, including lift, ROI, efficiency, and incrementality, using TPM data and syndicated sources (e.g., Numerator, Promo Intel, Promo Insights)
Synthesize TPM actuals with promotional performance data to identify what’s working, what’s not, and where to optimize
Translate post-event learnings into clear, actionable recommendations for future promo planning and trade investment
Establish repeatable post-event review standards, templates, and scorecards
Focus on insight and recommendation, not just reporting
Act as a thought partner to the Director of RGM by providing clear analysis and recommendations on promotional effectiveness, optimization opportunities, and trade investment trade-offs

Cross-Functional Partnership

Partner with Sales to support disciplined promo planning and execution
Collaborate with Finance on trade investment guardrails, accruals, and forecasting
Work with Commercial Planning and Category teams to align promo plans with pricing and brand strategy
Support TPM training and adoption across Commercial teams

ROLE EVOLUTION:

As TPM stabilizes, this role will expand toward broader RGM governance, planning discipline, and trade process optimization, supporting the Director of RGM in scaling consistent, insight-led commercial decision making.

QUALIFICATIONS:

8+ years of experience in Trade Promotion Management, Revenue Growth Management, Commercial Planning, or related CPG roles
Experience owning or implementing TPM platforms (Anaplan, SAP TPM, UpClear, Blacksmith, etc.) strongly preferred
Strong understanding of trade accruals, checkbook management, and promo governance
Strong analytical foundation; comfort interpreting trade and promo data
Proficiency in Excel required; experience with Tableau / Power BI a plus
Experience with syndicated data (Nielsen, Circana, SPINS, Numerator) preferred
Highly organized, detail-oriented, and process-driven
Strong communicator with cross-functional influence

HOW WE WORK

We may be fully remote, but we’re anything but disconnected. OLIPOP has grown from a few passionate people around a table to a nationwide team, and we’ve done it without losing our collaborative spirit or sense of purpose.

Connection here is intentional. From cross-functional projects and IRL offsites to thoughtful Slack threads and spontaneous gifs, we make the effort to stay close, even across time zones. Sure, we move quickly, but we lead with trust, transparency, and a shared commitment to doing work that matters.

We value thoughtful debate. We give feedback with care and receive it with curiosity, knowing that real growth, both personal and collective, comes from listening as much as leading. Because at OLIPOP, it’s not just about getting things done. It’s about growing together, staying true to what matters, and building something with lasting impact.

WHAT WE VALUE

At OLIPOP, our values aren’t just posters on a wall. They shape how we show up: for each other, for our customers, and for the mission we’re chasing together.

Mission Connectivity: Everything we do ladders up to our shared goal: supporting human health. Whether launching a new flavor or conducting clinical research, the mission stays front and center.
Indomitable Spirit: When things get messy, we get inventive. We stay curious, adapt quickly, and find the path forward, most likely with a dedicated Slack thread and a beautifully overbuilt deck.
Lead at Every Level: Leadership isn’t about titles, it’s about ownership. We speak up, follow through, and lift each other up. If you’ve got ideas and initiative, you’ve got influence.
Courageous Humility: We’re confident in what we bring and curious about what we don’t know (yet). We give feedback with care, take it with grace, and know that real growth takes both.

WHAT WE’RE LOOKING FOR

Success at OLIPOP doesn’t come from checking boxes; it comes from living our values, staying curious, and finding energy in both the pace and the purpose. We’re building something big, and we’re looking for people who:

Think big, move fast, and take thoughtful risks
Thrive in a high-performance, feedback-rich environment
Value real human connection and honest collaboration
Are fired up by building something new, and making it better every day

Startup life at OLIPOP is equally fun and fast-paced. If you’re energized by a dynamic environment, eager to grow, and excited to help shape something meaningful from the inside out, OLIPOP is a one-of-a-kind ride.

We are committed to providing reasonable accommodations to qualified individuals with disabilities or other needs during the application process and employment. To request an accommodation, please contact The People Team at [email protected].

We are proud to be an Equal Opportunity Employer. OLIPOP will consider all qualified applicants without regard to race, religion, gender (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, veteran status, or any other characteristics protected by law.

Submission of Application Materials
Applicants are required to submit only the materials specifically requested as part of the application process. Please do not include any unsolicited materials, as they will not be reviewed or considered.

Unsolicited materials may include, but are not limited to:

Marketing or promotional concepts
Business ideas or strategies
Photographs, videos, or other media
Presentations, designs, or other creative content

By submitting any materials beyond those explicitly requested, you agree that:

You are voluntarily providing such materials;
You irrevocably assign all rights, title, and interest in and to those materials to Olipop Inc.; and
Olipop Inc. may use, reproduce, modify, distribute, or otherwise exploit such materials for any purpose anywhere in the world, without restriction or compensation.

Trade Promotion Manager

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