Thailand Head of Commercial/Country Lead

Thailand Head of Commercial/Country Lead
Location: Bangkok, Thailand

About the Company
- Leading Chinese digital video and content platform
- Strong intellectual property across drama, variety shows, and short-form content.
- Recognized as a top player in its category domestically.
- Rapid international expansion, with the global app available in 100+ markets and supporting multiple languages.
- Southeast Asia, especially Thailand, is a key growth market as the company scales local partnerships and content strategy.

The Opportunity
- Seeking a Thailand-based Partnerships / Commercial Lead to drive local market expansion.
- Focus on building and executing partnerships across the Thai media ecosystem, including broadcasters, telecom operators, and content production partners.
- Key role in bringing premium international content into the Thai market.
- Act as a bridge between Thailand and regional/HQ teams.

Key Responsibilities
- Drive business development and partnerships across Thailand, focusing on:
- Broadcasters / TV networks
- Telecom operators
- Content studios and production houses
- Lead and execute:
- Content licensing and distribution deals
- Co-production and joint content initiatives
- IP partnerships and commercialization opportunities
- Build and manage relationships with key local partners, ensuring long-term collaboration and revenue growth.
- Develop and execute local market strategies aligned with regional/HQ objectives.
- Work closely with internal teams (content, operations, product, and tech) to ensure smooth execution of partnerships and projects.
- Support the development of the company’s local presence and operations in Thailand.

Requirements
- Minimum 5–10 years of experience in business development, partnerships, or commercial roles within:
- Media / entertainment
- OTT / streaming platforms
- Telecom / digital platforms
- Content production or distribution
- Strong understanding of the Thailand media and content ecosystem.
- Existing network across broadcasters, telcos, or content partners is highly preferred.
- Experience in content licensing, distribution, or partnerships is a strong advantage.
- Ability to work in a cross-border environment, collaborating with regional and China-based teams.
- Fluency in English and Chinese (Mandarin) is a must; Thai language capability is a plus.
- Entrepreneurial mindset, hands-on, and comfortable operating in a fast-growing environment.

Why This Role
- Be part of a high-growth international expansion for a leading content platform.
- Opportunity to work on high-impact partnerships across Thailand’s media ecosystem.
- Exposure to both local execution and regional/HQ strategy.
- Strong growth potential as the business scales in Southeast Asia.

* Due to volume of applicants, only shortlisted candidates will be contacted

EA Licence No.: 25S3232
EA Personnel No.: R1874604
EA Personnel Name: Kenneth Ho