Strategy & Operations Associate

In the United States, one in five adults experience a mental health illness and over 12 million people have thoughts of suicide. Mental health crises can be some of the most difficult times in a person’s life, and over 17 million people seeking behavioral health care experience a delay in accessing care. Willow Health is on a mission to significantly improve this experience by expanding affordable access to high-quality, evidence-based intensive behavioral health care. In order to make this mission a reality, we deliver a virtual, urgent crisis care program that provides personalized, recovery-oriented care for people experiencing behavioral health crises.   Willow Health offers patients immediate access to evidence-based virtual crisis psychotherapy, medication management, certified peer coaching, care management, and around the clock crisis coverage, while working to connect patients to the most appropriate next level of care. We’re backed by leading venture firms, including Andreessen Horowitz and Seae Ventures. Your Role Key Responsibilities

Support development and execution of Willow’s long-term strategic plan

Lead special projects tied to new markets, service line expansion, and clinical model innovation

Conduct market landscape analyses - payer dynamics, regulatory trends, competitive positioning

Translate strategic priorities into actionable operating plans

Develop and maintain reports and dashboards to track performance across Willow’s key performance indicators (KPIs)

Provide data-driven insights to leadership team to support development and execution of cross-functional initiatives

Prepare materials for sales meeting and negotiations with health plan and referral partners

Support ongoing relationship management, including performance analysis of existing contracts and partnerships

Build and maintain financial models (e.g., fundraise forecast, annual budget, LTV/CAC analysis)

Analyze unit economics and operational performance metrics

Partner with Clinical and Ops teams to develop and support initiatives critical to achieving company’s financial and operational targets

Prepare presentations for leadership, investors, and Board of Directors

Synthesize complex analyses into clear, executive-ready insights

Support fundraising processes, as needed

Qualifications

Bachelor’s degree

2-4 years of relevant work experience - consulting, investment banking or analytical operations candidates are strongly preferred

Highly analytical, with an ability to construct research and provide data-driven recommendations

Microsoft Excel fluency - this role will require significant modeling expertise

Ability to operate independently in ambiguous, fast-paced environments

Exceptional communication, interpersonal, listening and relationship-building skills

What Makes This Role Unique

Direct exposure to CEO and executive leadership

Ownership over high-impact, company-defining initiatives

Opportunity to shape payer strategy and care model innovation

Meaningful impact through supporting patients in behavioral health crisis