About the team and role:
Noibu’s R&D org includes Engineering, Design, and Product, and operates in cross-functional squads. Most squads include a PM, a designer, an engineering lead, and a small team of engineers, supported by a platform team.
This role will be embedded in one squad and is designed for a PM who can take on high-ambiguity, high-risk initiatives and drive them through discovery, delivery, and most importantly, landing impact after launch. We prefer hiring at the Staff PM level, but will consider exceptional Senior PM candidates.
This role reports to the Director of Product and will be working closely with squad leadership, R&D leadership and fellow PMs.
What You'll Do:
Own an ambiguous or high-impact problem space end-to-end: from framing → to shipped solution → to measured outcomes
Lead discovery using customer conversations, product data, and competitive/market signals to de-risk the biggest unknowns
Define success metrics and decision-ready tradeoffs (scope/speed/risk) and communicate a clear rationale to keep the squad aligned
Drive solution discovery with Design and Engineering—turning hypotheses into experiments and iterating toward the best approach
Build and evolve a roadmap for your product area (and contribute to the cross-squad R&D roadmap) with clear sequencing and dependencies
Ship and land: instrument, monitor usage, respond to feedback, and iterate/fix until the work delivers the intended customer + business impact
Partner with GTM teams (Sales, CS, Marketing) to incorporate frontline insights and support rollout
At the Staff-level you’ll do this with minimal guidance, in higher ambiguity, and with stronger cross-squad dependency navigation.
What You Bring:
Experience as a Product Manager in a B2B SaaS environment (startup or fast-paced teams strongly preferred)
Proven track record shipping complex products end-to-end, not just maintaining roadmaps
Demonstrated ownership of outcomes: you can show how shipped work changed customer behaviour and moved business metrics
Strong product judgment: prioritization under constraints, crisp tradeoff thinking, and decision clarity
Customer-first and evidence-driven: strong discovery habits; defaults to data and real signals over opinion
Strong analytical fluency: metrics definition, instrumentation, and interpreting performance (experimentation a plus)
Technical fluency and systems thinking (APIs, data flows, integrations, complex workflows)
Strong cross-functional leadership and communication in a squad model (Eng/Design/GTM)
Strong examples of owning high-ambiguity / high-risk initiatives where the solution path was not obvious
Demonstrated ability to de-risk initiatives through hypotheses, discovery experiments, and staged learning
Clear examples of landing vs launching: iterating post-ship until impact is realized
Confidently managing dependencies (platform/cross-squad) through influence, clarity, and proactive coordination
Examples of stopping/pivoting when evidence didn’t support continued investment
Who You Are:
You lead with high ownership and are energized by ambiguity and hard problems
You’re clear and direct: you simplify complexity, surface tradeoffs, and help teams make decisions quickly
You’re customer-obsessed and grounded in evidence—qualitative and quantitative
You collaborate with humility and conviction: strong opinions, loosely held
You care about quality and follow-through: success means outcomes, not just shipping
You set ambitious goals and work hard to hit them.
Why You'll Love Working Here:
You’ll work on problems that directly impact revenue for some of the world’s most recognizable ecommerce brands
You’ll join a small, high-trust team where your work has a visible impact
You’ll have meaningful ownership and autonomy within a squad model
You’ll build a product that blends customer experience, analytics, and technical systems at scale
Our R&D team is the best part of the job—sharp, kind, and relentlessly customer-focused. You’ll build alongside people who move fast, sweat the details, and have each other’s backs.
You’ll join a growing company with real momentum, strong customer love, and a people-first culture—recognized as a Canada Great Place to Work (2025).
What Will Set You Apart
Analytics/data-heavy product experience
Ecommerce experience
Platform/technical product experience
Pricing & packaging/monetization experience
Onboarding, activation, or time-to-value work
Strong sales/marketing/positioning fluency
Founder / early-stage company experience
