Who We Are

Addepar is a global technology and data company that helps investment professionals provide the most informed, precise guidance for their clients. Hundreds of thousands of users have entrusted Addepar to empower smarter investment decisions and better advice over the last decade. With client presence in more than 50 countries, Addepar's platform aggregates portfolio, market and client data for over $8 trillion in assets. Addepar's open platform integrates with more than 100 software, data and services partners to deliver a complete solution for a wide range of firms and use cases. Addepar embraces a global flexible workforce model with offices in New York City, Salt Lake City, London, Edinburgh, Pune, Dubai, Geneva, and São Paulo.

The Role

We are currently seeking a Senior Performance Marketing Manager, EMEA/APAC with a specialized focus on coordinating and driving our growth initiatives in the EMEA and APAC regions. This role will be responsible for developing and driving strategies to generate new leads, nurture campaigns, upsell opportunities with existing clients, and paid media activities, specifically tailored for the EMEA market. Knowledge of GDPR regulations and experience in driving tailored growth initiatives within the region are crucial.

Applicants must have, and maintain, the right to work in the United Kingdom from the first day of employment. Please note that visa sponsorship is not available for this role.

What You’ll Do

Lead Multi-Channel Campaigns: Own the end-to-end planning and execution of campaigns. This includes using various channels such as account-based marketing, email marketing, webinars, events, and digital advertising to improve campaign impact
Make data driven decisions: Implements experimentation, accountability, and results within the marketing team, encouraging new directions to drive growth. Use a data-driven approach to analyze quantitative data and qualitative insights, testing hypotheses and scaling successful strategies across the customer journey
Drive Growth through Performance Marketing: Contribute to pipeline and revenue generation targets by defining, tracking, and reporting on marketing's contribution to pipeline, program return on investment, customer acquisition, marketing efficiency, campaign activity, and results
Leverage Marketing Technology: Working in partnership with marketing operations, utilising marketing automation tools, CRM systems, and analytics platforms to enhance the effectiveness and efficiency of marketing campaigns
Collaborate with Teams: Work closely with internal teams (sales, customer success, client management) and external partners to create and deliver joint marketing initiatives. Cultivate and maintain strong relationships with key partners and stakeholders to ensure alignment and maximize mutual benefits
Stay Informed: Stay up-to-date with industry trends, competitor activities, and market developments to inform marketing strategies and initiatives

Who You Are

You have a consistent record in integrated marketing, demand generation, and marketing operations, with a focus on driving tailored growth initiatives in the EMEA region
Resourceful and capable of building frameworks and processes from the ground up to support growth initiatives
Experienced in account-based marketing and funnel conversion, with a proven ability to achieve positive results
Possess a strong sense of ownership and operational rigor, ensuring that initiatives are driven with precision and efficiency
Motivated by ambitious growth targets and skilled at developing and implementing plans to achieve them
Creative and experimental, constantly seeking innovative solutions and eager to test and validate new ideas to enhance campaign performance
Excellent critical thinking skills and the ability to influence and lead others effectively
Highly analytical and comfortable diving deep into data to improve performance and outcomes when needed
Demonstrated success in scaling acquisition engines, such as LinkedIn and Google Ads, in the EMEA market
Strong planning and analysis skills, enabling effective strategic decision-making

Our Values

Act Like an Owner - Think and operate with intention, purpose and care. Own outcomes.
Build Together - Collaborate to unlock the best solutions. Deliver lasting value.
Champion Our Clients - Exceed client expectations. Our clients’ success is our success.
Drive Innovation - Be bold and unconstrained in problem solving. Transform the industry.
Embrace Learning - Engage our community to broaden our perspective. Bring a growth mindset.

In addition to our core values, Addepar is proud to be an equal opportunity employer. We seek to bring together diverse ideas, experiences, skill sets, perspectives, backgrounds and identities to drive innovative solutions. We commit to promoting a welcoming environment where inclusion and belonging are held as a shared responsibility.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

PHISHING SCAM WARNING: Addepar is among several companies recently made aware of a phishing scam involving con artists posing as hiring managers recruiting via email, text and social media. The imposters are creating misleading email accounts, conducting remote “interviews,” and making fake job offers in order to collect personal and financial information from unsuspecting individuals. Please be aware that no job offers will be made from Addepar without a formal interview process. Additionally, Addepar will not ask you to purchase equipment or supplies as part of your onboarding process. If you have any questions, please reach out to [email protected].

Sr. Performance Marketing Manager, EMEA/APAC

AI overview

The Role

What You’ll Do

Who You Are