Sr. Market Intelligence Specialist

Title:  Sr. Market Intelligence Specialist Reports To: Director, Revenue Operations Location: India (Fully Remote)  Shift timings: 2PM -11PM IST About Us HighLevel is an AI powered, all-in-one white-label sales & marketing platform that empowers agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. We are proud to support a global and growing community of over 1 million businesses, including agencies, consultants, and businesses of all sizes and industries. HighLevel empowers users  with all the tools needed to capture, nurture, and close new leads into repeat customers. As of mid 2025, HighLevel processes over 4 billion API hits and handles more than 2.5 billion message events every day. Our platform manages over 470 terabytes of data distributed across five databases, operates with a network of over 250 microservices, and supports over 1 million hostnames. Our People With over 1,500 team members across 15+ countries, we operate in a global, remote-first environment. We are building more than software; we are building a global community rooted in creativity, collaboration, and impact. We take pride in cultivating a culture where innovation thrives, ideas are celebrated, and people come first, no matter where they call home. Our Impact As of mid 2025, our platform powers over 1.5 billion messages, helps generate over 200 million leads, and facilitates over 20 million conversations for the more than 2 million businesses we serve each month. Behind those numbers are real people growing their companies, connecting with customers, and making their mark - and we get to help make that happen. Learn more about us on our YouTube Channel or Blog Posts Who You Are You are a research-driven analyst who operates at the intersection of data, markets, and strategy to contextualize internal performance, anticipate competitive shifts, and inform long-term strategic direction. You have strong quantitative intuition and are adept at interpreting metrics, benchmarks, and financial disclosures with a critical, analytical lens. You thrive in ambiguity and excel at extracting signals from large volumes of secondary research, including public company filings, analyst reports, investor research, and credible third-party data sources. You balance depth with velocity—knowing when to investigate further and when to synthesize decisively—and you provide a clear point of view rather than neutral summaries. You understand how to assess data quality, reconcile inconsistent definitions, and contextualize metrics instead of treating benchmarks as absolute truths. You have an executive mindset and research with decision-making in mind. You translate complex external information into high-signal, structured narratives that help senior leaders understand what is changing in the market, why it matters, and how it should influence interpretation of internal performance—clearly distinguishing what is strategically meaningful from what is noise. What You’ll Do:  You will be doing high-quality research and synthesis in close partnership with the Director of Revenue Operations, supporting leadership decision-making through rigorous external context and analysis. 1. Public Disclosures & Benchmarking Deconstruct External Metrics: Analyze public company filings (10-Ks, 10-Qs), investor presentations, and equity research to extract performance benchmarks relevant to HighLevel’s business model. You won’t just report these numbers—you will normalize them, accounting for differing methodologies, definitions, and reporting standards. Assess Data Integrity: Evaluate the quality and applicability of third-party data, clearly articulating assumptions, limitations, and confidence levels so leadership understands the strength of the signal behind each insight. Contextualize Performance: Bridge external peer data with internal KPIs, providing the “relative truth” that helps leadership determine whether observed performance is driven by company execution or broader market beta. 2. Strategic Pattern Recognition Decode Competitor Intent: Analyze how competitors, adjacent SaaS categories, and fragmented SMB-focused tools articulate strategy in public forums—including earnings calls, conferences, and interviews—to infer long-term intent and directional shifts. Identify Structural Patterns: Recognize recurring strategic plays across the SaaS category, such as changes in pricing power, distribution models, or M&A clustering, and translate these into analytically grounded insights. Executive Briefing & Synthesis: Produce high-signal, structured narratives that shape the mental model of senior leaders, prioritizing clarity and brevity over exhaustive reporting. 3. Market Signals & Macro Synthesis Monitor the Ecosystem: Track macroeconomic shifts, regulatory changes, and capital-flow trends within the SMB SaaS landscape, identifying which external signals matter and which can be safely ignored. Sentiment & Early Warning Analysis: Synthesize investor behavior, funding activity, and analyst consensus to surface emerging themes and early-warning signals before they reach the mainstream. Isolate External vs. Internal Drivers: Distinguish company-specific performance dynamics from category-level or macro-driven effects, clarifying when a trend is a HighLevel story versus a broader SaaS industry story. Who This Role Serves This role works closely with HighLevel’s executive and strategic leadership to provide external context that strengthens decision-making and interpretation of internal performance. Primary stakeholders include: Founders Chief of Staff(s) Executive Leadership Team Business Analytics leadership Research outputs are designed for senior leadership consumption and are delivered through structured briefs, executive-ready summaries, and analytics-led narratives. These insights inform long-term strategy, competitive understanding, and executive preparedness rather than day-to-day execution. This role operates in close partnership with Business Analytics leadership, with research priorities, framing, and escalation guided through that collaboration. Success Metrics 1. Executive Decision Impact External context and benchmarking meaningfully influence how internal performance is interpreted in executive and board-level discussions. Leadership demonstrates increased clarity in distinguishing company-specific execution issues from broader market or category-level effects. Insights from this role inform strategic conversations around market positioning, prioritization, and long-term direction. 2. Benchmark Credibility & Adoption A trusted, repeatable set of external benchmarks is established to contextualize internal performance. Benchmarks are clearly normalized, caveated, and explained, enabling leadership to understand the strength of signal behind each comparison. External context integrates cleanly with Business Analytics narratives, creating a shared outside-in reference point. 3. Signal Detection & Early Warning Effectiveness Market, competitive, or macro signals are identified early enough to shape leadership discussions before they become widely recognized. External developments are translated into implications rather than reactive summaries of news events. Leadership increasingly relies on this function to understand why certain external shifts matter—or do not—for HighLevel. 4. Executive-Ready Synthesis & Partnership Research outputs delivered through Business Analytics leadership are consistently high-signal, concise, and aligned with executive time constraints. The analyst demonstrates strong judgment in prioritizing what matters, enabling faster alignment and clearer decisions. Over time, the analyst operates with increasing independence in framing insights, while remaining aligned with Business Analytics leadership on priorities and messaging. What You’ll Bring - 5–8 Years of Relevant ExperienceExperience in market research, management consulting, equity research, or strategic competitive intelligence, with meaningful exposure to B2B SaaS, technology platforms, or SMB-focused businesses. - Synthesis & Judgment at SpeedDemonstrated ability to digest large volumes of external information—analyst research, disclosures, market reports, and news—and distill them into clear, executive-ready outputs that surface the essential “so what.” - Quantitative Intuition & Benchmark FluencyStrong comfort working with metrics, benchmarks, and financial disclosures, with the ability to spot inconsistencies, question assumptions, and assess whether numbers pass a real-world plausibility check. - Structured Thinking & Research DisciplineAbility to take an ambiguous question and impose structure—identifying relevant sources, prioritizing signals, and framing insights—without over-reliance on predefined templates or exhaustive analysis. - Executive-Grade CommunicationExceptional written communication skills, with the ability to translate complex external context into high-signal narratives for senior leaders, balancing brevity, clarity, and analytical rigor.