Sr. Account Based Marketing Manager

AI overview

Lead end-to-end ABM strategy and execution, enhancing engagement with targeted campaigns while collaborating with sales and marketing teams to drive measurable pipeline growth.

Schoox is seeking a dedicated and strategic Account-Based Marketing (ABM) Manager to spearhead our ABM programs across priority segments. In this pivotal role, you will be responsible for driving pipeline growth through meticulously targeted, account-centric marketing initiatives. Your mission will be to transform business objectives into cohesive ABM campaigns that effectively engage key buying groups, support sales activities, and expedite opportunities through the sales funnel.

As the ABM Manager, you will work closely with Sales, BDRs, Product Marketing, and Customer Marketing teams. Your collaborative efforts will focus on activating accounts, enhancing engagement, and delivering a measurable impact on the pipeline through customized one-to-one, one-to-few, and one-to-many marketing strategies. If you're passionate about creating impactful marketing campaigns and thrive in a dynamic, results-driven environment, we encourage you to apply!

  • Own the end-to-end ABM strategy and execution across priority segments, driving measurable impact on pipeline creation, acceleration, and revenue outcomes.
  • Serve as a strategic partner to Sales, BDR, Product Marketing, and Revenue Operations leadership to align ABM priorities with go-to-market goals.
  • Define and evolve ICPs, account tiers, and buying group strategies to support scalable, repeatable revenue growth.
  • Lead the design and execution of multi-channel ABM programs across digital advertising, email, web personalization, events, and sales enablement.
  • Translate business and revenue objectives into measurable ABM programs aligned to funnel stages and account progression.
  • Leverage intent data, engagement signals, and performance insights to prioritize accounts, inform strategy, and optimize program effectiveness.
  • Own measurement and reporting across reach, engagement, pipeline influence, and revenue contribution, delivering clear insights to marketing and sales leadership.
  • Establish and refine ABM processes, playbooks, and best practices to enable consistency and scalability across teams.
  • Identify opportunities to improve tooling, workflows, and automation to increase efficiency and impact.
  • Act as a thought partner and internal advisor on account strategy, campaign planning, and go-to-market execution.

Requirements

  • 7+ years of experience in B2B demand generation, ABM, or integrated marketing roles.
  • Proven experience building and executing ABM programs across one-to-one, one-to-few, and one-to-many motions.
  • Strong understanding of ICP development, segmentation, and buyer journey mapping.
  • Hands-on experience with ABM and marketing platforms such as Demandbase or 6sense, marketing automation tools (HubSpot, Marketo, etc.), personalization platforms (Folloze), and CRM systems (Salesforce).
  • Strong analytical skills with the ability to measure performance and optimize for pipeline impact.
  • Experience working cross-functionally with Sales, BDRs, Product Marketing, and RevOps.
  • Comfortable operating in a fast-paced, evolving SaaS environment.
  • Excellent communication, organization, and project management skills.

Our Culture

At Schoox, our culture is rooted in the Greek philosophy of Philotimo.  The intention is simple:  To respect and help others, not in expectation of reward but because it’s the right thing to do.  At Schoox, we treat each other with empathy, respect, kindness, honesty, integrity, humility, and compassion.  

Schoox is an equal-opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.

All your information will be kept confidential according to EEO guidelines.

Compensation

At Schoox, fair compensation practices aren’t just about checking off the box for legal compliance. It’s about living out our value of transparency with our employees, candidates, and community.

Salary range - $120k - $135k

The compensation offered for this position will depend on qualifications, experience, and work location. The offered compensation may also include restricted stock options.

Benefits

A description of our employee benefits may be found HERE

Schoox is a uniquely agile learning and talent development platform. We help businesses of all sizes shift from traditional, compliance-based training to an approach that unlocks and accelerates employee potential as well as business growth. Our platform moves beyond the basics of learning management so companies can identify the difficult-to-measure impact of their learning and development programs on their overall business performance. In a crowded market with more than 500 competitors, Schoox has quickly become one of the fastest growing talent development platforms because of our disruptive product approach, our vision to change the way organizations think of corporate training and talent development, and our passion for happy customers by way of happy employees.

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Salary
$120,000 – $135,000 per year
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