Solution Architect for Salesforce Marketing & Data Cloud

We are looking for an experienced Salesforce Marketing & Data Cloud Solution Architect who will drive the design, implementation, and optimization of Salesforce Marketing Cloud solutions. You will collaborate closely with business stakeholders, solution engineers, and cross-functional teams to deliver scalable, secure, and customer-focused marketing automation solutions.

Key Responsibilities

• Collaborate with business stakeholders to gather and document functional and technical requirements, ensuring alignment with business objectives.
• Deliver executive-level presentations to secure alignment and buy-in.
• Lead workshops for process design and improvement to drive clarity and efficiency across teams.
• Design and implement Salesforce solutions (e.g., Marketing Cloud Engagement, Data Cloud, Personalization, Account Engagement) that are scalable, secure, and cost-effective.
• Review solution architecture for scalability, extensibility, and adherence to best practices.
• Develop technical integration strategies, including data flow and architectural diagrams.
• Create detailed implementation plans for new and existing clients.
• Conduct proof-of-concept (POC) projects to validate proposed designs and technologies.
• Partner with Solution Engineers to understand customer challenges and lead architecture or solution workshops.
• Present Salesforce technology capabilities to both technical and business audiences, highlighting platform features, security, and integration possibilities.
• Provide strategic guidance on emerging technologies that deliver measurable business value.
• Act as a strong communicator and advocate for Salesforce best practices across all organizational levels.
• Participate in ongoing training to maintain expertise and relevant Salesforce certifications.

• Degree in (Business) Informatics, Computer Science, Business Administration, or a comparable field.
• 8+ years of experience in Salesforce Marketing Cloud architecture and implementation, including both greenfield and brownfield projects.
• Strong expertise in Salesforce Marketing Cloud Engagement, Data Cloud (CDP), Personalization, and Account Engagement.
• In-depth knowledge of marketing automation tools such as Journey Builder and Automation Studio, and understanding of integrations between Sales Cloud, Marketing Cloud, and CMS systems.
• Experience in Data Cloud & SFMC setup and administration, including integration with third-party systems, Salesforce CRM, ERP systems, websites, and other data sources.
• Hands-on development experience in AMPscript, SQL, and SSJS, plus solid knowledge of HTML, CSS, JavaScript, jQuery, and JSON.
• Fluent in German and English with strong communication and problem-solving skills.
• Demonstrated technical affinity and enthusiasm for innovative digital marketing concepts.

Nice-to-Have

• Salesforce certifications such as Marketing Cloud Consultant/Developer, CDP Consultant, MCP Accredited Certification, or Marketing Cloud Engagement Administrator are highly desirable.