We are hiring a Social Media Strategist + Affiliate Marketing Manager to own social strategy and execution across key channels (primarily Instagram, TikTok, YouTube), while also building and managing a scalable creator/affiliate engine. This person treats social as a growth channel: testing formats, refining copy, improving performance, and turning content into measurable outcomes.
Duties and Responsibilities
- Write strong, native platform copy (short-form hooks, captions, CTAs, story text, comment prompts).
- Build and manage a weekly social plan that balances brand, education (“how to”), community, and conversion.
- Schedule and publish content consistently, aligned to a test plan (not a content dump).
- Develop testing frameworks for hooks, formats, posting cadence, and creative themes.
- Collaborate with internal team to translate content inflow into a clean, repeatable calendar. WE DO NOT NEED YOU TO CREATE CONTENT.
- Monitor performance and iterate quickly based on what is working.
- Key Responsibilities (Affiliate + Creator Partnerships)
- Source, outreach, close, and manage 25 creator partnerships per month end-to-end.
- Own creator workflow: pitching, negotiating terms, briefing, tracking deliverables, approvals, links/codes, usage rights, and payments.
- Manage affiliate program performance: commission structure support, creator activation, bonus tiers, and retention.
- Track monthly creator pipeline and build a system that scales without chaos.
- Reporting + Meetings
- Weekly reporting (short, clear, action-oriented): what shipped, what performed, what we are testing next.
- Weekly meeting cadence with leadership and key collaborators.
Requirements
- Excellent English fluency (writing and speaking).
- Strong EST overlap (daily working overlap required).
- 4+ years of experience in social strategy, content operations, or growth social.
- 3+ years managing creators/affiliates with real outcomes (traffic, sales, content velocity).
- Strong copywriting and hook-writing skills.
- Highly organized. Comfortable managing multiple creators at once.
Nice to have
- Background in CPG, lifestyle, home, or consumer products.
- Experience with creator platforms (Aspire, GRIN, Upfluence, etc.) and affiliate tools.
- Experience managing YouTube Shorts strategy (repurposing + original).
- Comfortable with the following tools:
- Meta Business Suite, TikTok, YouTube Studio
- Scheduling tools (Later, Manychat, Planoly, Buffer, etc.)
- Tracking + reporting (Google Sheets, GA4 basics, affiliate dashboards)
- Project management (Asana preferred)
Benefits
Hireframe provides nearshore and offshore staffing solutions. We are a remote-first company with team members in the United States, Mexico, and the Philippines. Our comprehensive benefits package includes:
- Tax-free compensation
- Annual performance bonuses
- 10 leave credits after 3 months
- HMO coverage after 6 months
- Dedicated coaching to enhance performance, communication, and leadership skills
- Growth opportunities
At Hireframe, you'll thrive in a supportive environment designed to foster professional growth and success.