Social Media Manager (Growth & Acquisition)

About Tradeify

Tradeify is a fast-growing fintech platform giving traders capital, elite tools, and a high-performance ecosystem. Social media is our #1 growth channel and a core driver of customer acquisition.

We’re looking for a highly entrepreneurial Social Media Manager who treats social as a scalable growth engine — not just a content channel.

Role Overview

As Social Media Manager, you will own the strategy, execution, and scaling of Tradeify’s social presence across platforms like X (Twitter), TikTok, Instagram, YouTube Shorts, and emerging channels.

This is a player-coach role — you will both execute high-impact growth tactics yourself and lead a small team of social media ICs, guiding them to operate with speed, creativity, and accountability.

You’ll leverage AI, automation, and growth-hacking tactics to drive follower growth, engagement, and trader acquisition — while building systems that scale beyond any single person.

What You’ll Do

Own and Scale Social Growth Strategy

• Build and execute Tradeify’s end-to-end social growth strategy using AI-powered insights, automation, and rapid experimentation

• Turn social into a predictable acquisition engine by developing repeatable systems, not one-off wins

• Define, track, and consistently hit KPIs across growth, engagement, and conversion

Lead and Develop a High-Performance Team

• Lead, mentor, and guide a small team of social media ICs

• Set clear priorities, workflows, and performance expectations

• Create a culture of speed, experimentation, and accountability

• Provide hands-on feedback on content, strategy, and execution

Execute High-Velocity Growth Tactics

• Run AI-powered trend-jacking to deploy content in minutes

• Execute viral format cloning and rapid A/B testing at scale

• Build and manage creator and micro-influencer collaborations

• Design growth loops and shareable content mechanics that drive organic distribution

• Use AI across ideation, production, scheduling, and analytics to maximize output

Build Scalable Content Systems

• Design workflows for consistent, high-volume, high-quality content production

• Implement tools, automation, and AI agents to increase velocity without sacrificing quality

• Create frameworks that scale content across multiple platforms simultaneously

Own Performance, Reporting, and Executive Communication

• Track and report on engagement, reach, follower growth, and trader conversion

• Translate data into clear insights, action plans, and strategic recommendations

• Provide regular updates to leadership on performance, experiments, and growth opportunities

• Bring a strong POV on what’s working, what’s not, and where to invest next

Drive Continuous Experimentation

• Launch and test multiple content formats (video, threads, memes, education, etc.)

• Rapidly iterate based on performance signals

• Identify repeatable viral formats and scale them across channels

Stay Ahead of Trends and Culture

• Monitor conversations across trading and internet communities (X, Reddit, Discord, TikTok)

• Identify opportunities for Tradeify to participate in relevant cultural moments

• Stay ahead of platform changes, algorithm shifts, and emerging formats

What We’re Looking For

Core Experience

• 4–7+ years managing and growing social media accounts for a brand, startup, or creator

• Proven track record of scaling accounts (followers, engagement, and/or acquisition)

• Experience leading or mentoring others, even in a small or informal team structure

• Strong understanding of TikTok, X (Twitter), Instagram, and YouTube Shorts

Bonus Points

• Experience in fintech, trading, crypto, or high-performance communities

• Experience scaling accounts past 100K+ or 500K+ followers

• Experience building AI-driven or automated content systems

• Experience working with creators, influencers, or online communities

Why Join Tradeify

• Work at the intersection of fintech, trading, and internet culture

• Own a critical growth channel with direct impact on revenue

• Lead and build a high-performing social team

• High autonomy with the ability to test, learn, and move fast

• Shape the voice and presence of a rapidly growing trading platform