Crypto.com
Crypto.com

Social Media Manager

TLDR

Engage the community across social media by driving growth strategies, optimizing content, and collaborating with cross-functional teams.

one role will be based in the US to engage our community via socials, based on US trends and moments  (e.g OG.com, etc) + align with local XFN partners based in the US; the other will be in Asia for deeper coordination with our local XFNS in APAC. Responsibilities
  • Strategy & execution: Help inform and execute social growth strategy, ensuring all content is locally resonant and operationally sound.

  • Operational excellence: Develop clear strategic guidelines for each social media channel to ensure consistency in content themes and clear audience targeting.

  • Trend harvesting: Create up-to-trend initiatives and viral posts to ensure our products and community stories are marketed to the fullest extent. 

  • Cross-Functional collaboration: Work alongside XFN partners to ensure a unified brand voice and consistent quality.

  • Data-Driven Optimization: Define social goals, OKRs, and success metrics; conduct data-driven post-mortems to continuously improve impact and ROI.

  • Requirements
  • At least 5 years of experience as a Social Media Manager, Specialist or similar role.

  • AI-native with a deep understanding of the current AI tooling landscape.

  • Strong project management skills with the ability to supervise multiple projects.

  • Hands-on experience using social media management/posting tools.

  • Has knowledge and experience of executing the following: content management, campaign management, video production, photoshoots, and social media management.

  • Able to create, edit ; repurpose content. Knowledge of design tools is a plus.

  • Has an interest for the financial services industry, including staying up to date on news, trends and all key happenings in the industry.

  • Be an excellent team player, well organised and keep cool when working to tight deadlines.

  • Crypto.com builds a comprehensive platform for finance and digital assets, offering services like crypto trading, credit cards, and loyalty programs aimed at both individual users and businesses. What makes us distinctive is our commitment to security and compliance while delivering a seamless mobile experience that integrates cutting-edge technology with practical functionality, driving the widespread adoption of cryptocurrency.

    Founded
    Founded 2016
    Employees
    500+ employees
    Industry
    Internet Software & Services
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