Hello there! Infrrd here.
Haven’t heard of us before? No problem. First off, it’s pronounced In-fur-d.
We are the creators of a proprietary Intelligent Document Processing platform that automates data extraction from complex and messy unstructured documents. Something nobody has done before! And of course, we’re very proud of that. For over a decade, we’ve been building expertise in Artificial Intelligence, Machine Learning, Deep Learning, Natural Language Processing, Neural Networks and much more.
And now we are looking for a data-informed SEO Writer with strong AI-content writing expertise and a background in B2B content for enterprise audiences. This role demands someone who understands how search, AI, and user intent intersect—especially across regulated, document-heavy industries like mortgage, insurance, financial services, and engineering.
What We’re Looking For:
• 2–3 years of SEO writing/content marketing experience (B2B SaaS preferred).
• Proficiency in keyword research, entity-based SEO & structured content.
• Experience with AIO workflows, AI writing tools & prompt engineering.
• Ability to simplify technical AI/IDP concepts for enterprise audiences.
• Excellent writing, grammar, and communication skills.
• Familiarity with CMS tools (HubSpot, Webflow, WordPress).
• Strong analytical mindset and ability to work independently.
Tools Expertise:
• GA4
• Ahrefs/Semrush
• Microsoft Clarity
• Looker Studio / Tableau
Nice to Have :
• Experience in enterprise tech, AI, automation, or vertical SaaS.
• Knowledge of schema, programmatic SEO, or technical SEO.
• HubSpot, Google Analytics/Ads certifications.
Key Responsibilities:
Content Strategy
• Perform keyword and search-intent research.
• Build topic clusters and data-backed content roadmaps.
• Develop AI/AIO and prompt-engineering workflows.
Content Creation
• Write blogs, landing pages, solution pages, and case studies.
• Translate complex AI/IDP concepts into clear enterprise-ready content.
• Apply SEO and AIO best practices to all deliverables.
Reporting & Analytics
• Track performance via GA4, GSC, and SEO platforms.
• Analyse heatmaps, scroll-depth, and user behaviour data to improve content.
• Create dashboards to monitor rankings, engagement, and conversions.
Cross-Channel Alignment
• Ensure consistent messaging across web, blog, social, and email.
• Repurpose content into multi-format assets (social posts, scripts, guides).
• Recommend improvements in navigation, content journeys, and site structure.
You will work closely with digital, product marketing, and design teams to ideate, write, optimize, and scale content that drives organic growth, search visibility, and pipeline-ready leads.
Looking forward to speaking with you!
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