SEO & Content Manager

About the Company

Nestify is an established international property management company that operates in the United Kingdom, France, Ireland, and the United Arab Emirates. The company is owned, driven, and managed by a group of passionate individuals and a team of highly skilled experts. We employ talented professionals from across the globe who drive the success of the business.

Nestify is the preferred Airbnb rental management partner for many international property owners, providing higher letting income for short, medium, and long-term stays. As a tech-driven company, we offer a contactless, round-the-clock service to ensure customers worldwide enjoy a seamless experience from booking to check-out.

About the Position

We are hiring a Senior SEO & Content Manager to own and execute all SEO and content-related activities across our international markets.

This is a fully hands-on role.The position requires strong execution skills, full autonomy, and the ability to manage priorities independently without ongoing supervision.

This role is focused on execution and performance, not strategy-only or coordination work.

Responsibilities
SEO Execution (Primary Responsibility)

• Independently execute on-page and off-page SEO initiatives to drive organic traffic growth
• Conduct keyword research, competitor analysis, and site audits using SEMrush
• Map keywords to existing and new pages
• Optimize website pages, including:
  • Title tags and meta descriptions
  • Heading structure (H1, H2, H3)
  • Internal linking
  • Content optimization aligned with search intent
• Execute white-hat off-page SEO activities, including backlink acquisition and outreach
• Analyze competitor backlink profiles and identify replication opportunities
• Identify technical SEO issues (indexing, page speed, broken links, duplicate content) and coordinate fixes with developers when required
• Monitor rankings, traffic, and conversions using Google Search Console and Google Analytics (GA4)

Content Creation and Optimization

• Write, edit, and optimize SEO-driven content, including:
  • Website pages
  • Blog articles
  • Guides and commercial brochures
• Update and optimize existing content to improve rankings and conversion rates
• Ensure all content aligns with brand tone and SEO best practices
• Prepare SEO briefs and outlines when working with external writers

Email Marketing Execution

• Create, manage, and optimize email marketing campaigns using Mailchimp, including:
  • Newsletters
  • Lead nurturing sequences
  • B2C and B2B campaigns
• Manage audience segmentation and basic personalization
• Monitor and improve campaign performance (open rate, CTR, engagement)
• Maintain clean lists and support email deliverability best practices

Marketing Analytics and Reporting

• Track and report on key performance metrics, including:
  • Organic traffic growth
  • Keyword rankings
  • SEO-driven conversions
  • Email campaign performance
• Build and maintain dashboards using Google Analytics (GA4), Looker Studio, and Excel
• Monitor paid campaigns managed by external partners and provide actionable insights
• Deliver clear, structured monthly performance reports

Social Media Support (Secondary Responsibility)

• Create and schedule posts for LinkedIn, Instagram, and Facebook
• Repurpose SEO and content assets for social distribution
• Support basic engagement monitoring to maintain brand credibility

Role Scope and Expectations

• This is a one-person SEO and content department
• Full ownership of execution, prioritization, and delivery
• Minimal supervision; strong accountability for results
• Ability to manage multiple workstreams independently

Qualifications and Experience

• Minimum 5 years of proven, hands-on experience in SEO and content execution
• Strong, practical experience using:
  • SEMrush (keyword research, site audits, competitor analysis)
  • Mailchimp (campaign setup, segmentation, performance optimization)
  • Google Analytics (GA4)
  • Google Search Console
  • Excel
• Excellent written English and attention to detail
• Highly organized, proactive, and self-directed
  
  

Working Days & Hours

• Monday to Friday
• 9:00 AM to 6:00 PM (CEST)
• Fully remote position
  
  

What We Offer

• A full-time contract
• Competitive remuneration package
• Work in a global team
• Generous annual leave
• A company culture that values loyalty, hard work, dedication, high performance, and work-life balance
• Opportunities for growth and professional development