Senior Product Marketing Manager

AI overview

Lead effective B2B acquisition and growth strategies for Skillsoft’s platform, impacting market share through strategic marketing plans and collaboration with cross-functional teams.

At Skillsoft, we believe skills fuel growth. Our mission is to empower every organization and every learner to turn constant change into continuous growth. As part of the team, your skills will help organizations understand what skills they have, what they need next, and how to apply them in ways that drive real performance and progress.

 

Skillsoft is seeking a Senior Product Marketing Manager to be part of a cross-functional team of marketers for our B2B-focused market segment. Together, this team is accountable for using market and customer research to shape the market narrative, positioning, and customer value propositions to ensure our platform is seen as essential to workforce transformation. In this role, you will have the opportunity to lead highly effective B2B acquisition and growth strategies for Skillsoft’s platform. In this role, you will have access to market, customer, and product inputs and develop go-to-market plans that significantly impact our market share. The ideal candidate will have deep experience in platform or solutions marketing. As well as a passion for understanding customers and a successful technical and SaaS product marketing track record. 

Responsibilities

  • Deliver compelling platform positioning messaging to our target audience across multiple channels, differentiating our platform from the competition
  • Market Differentiation: Collaborate with Product Management, Sales Leaders, Customer Success, and other stakeholders to refine our industry narrative and the depth of capabilities, solutions, and partnerships
  • Go-to-Market Strategy: Drive the development and execution of a strategic marketing plan and tactics focused on the enterprise Technology Solutions, AI buyer, a high-growth segment, including the launch of strategic new solutions 
  • Price Modeling: Influence packaging and pricing strategies for our products
  • In this role, you'll have the tools and resources to understand our platform, products and use cases, and be responsible for increased new business and high customer retention rates you’ll influence strategy and KPI targets

Here’s What We Are Searching For:

Skills & Qualification Requirements

  • Ability to think strategically about platform and product differentiation, pricing models, and competitive pressures
  • Highly motivated about identifying and building profitable market driven business opportunities to help drive revenue

Qualification Requirements

  • 12+ years of experience successfully implementing global B2B SaaS product marketing plans across direct sales channels for SaaS products with a Bachelor’s degree in marketing or related business discipline
  • Subject matter expertise with platform, and technology solutions including AI and emerging technologies, and the ability to translate technical capabilities into business value
  • Expertise in synthesizing customer, product, and marketing data to make recommendations
  • Strong interpersonal skills with ability to effectively present and sell information both internally and externally
  • Experience collaborating and driving results within a matrixed international marketing organization and comfortable delivering in a lean, cross-functional team with ambiguity
  • Polished communication and executive presentation experience delivering confident, concise briefings to sales and product leadership
  • Ability to travel up to 20-25%

Desired Requirements

  • MBA and / or Product Marketing Certifications

 

Target base salary range for this job requisition is anticipated to be approximately $160,000 - $200,000 annually. 

We also offer Enterprise benefits including but not limited to: medical, dental, vision, and paid time off.

The company may modify salaries, salary ranges and/or Pay Plans from time to time as it deems necessary.

 

 

MORE ABOUT SKILLSOFT:

Skillsoft (NYSE: SKIL) is a global leader in AI-native skills management for the human + AI era. By unifying learning, real-time skills intelligence, and workforce insights, Skillsoft helps enterprises build their Skillforce™ — humans and AI working together to drive measurable business outcomes. Through personalized, interactive learning across leadership, technology, and compliance, Skillsoft enables organizations to close critical skill gaps and accelerate transformation. Skillsoft is trusted by thousands of organizations worldwide, including 60% of the Fortune 1000, and supports a global community of more than 105 million learners. Learn more at skillsoft.com.

 

Thank you for taking the time to learn more about us. 
If this opportunity intrigues you, we would love for you to apply!

NOTE TO EMPLOYMENT AGENCIES: We value the partnerships we have built with our preferred vendors. Skillsoft does not accept unsolicited resumes from employment agencies.  All resumes submitted by employment agencies directly to any Skillsoft employee or hiring manager in any form without a signed Skillsoft Employment Agency Agreement on file and search engagement for that position will be deemed unsolicited in nature.  No fee will be paid in the event the candidate is subsequently hired as a result of the referral or through other means.

Skillsoft is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.

At Skillsoft, we are all about “Making Work Matter!” Through immersive learning, we make you unstoppable. Accelerating growth is what we expect for ourselves and you. Join the Skillsoft team. Check out the opportunities below.

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$160,000 – $200,000 per year
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