Senior Product Marketing Manager

About the role

We’re looking for a Senior Product Marketing Manager who knows how to turn complex products into sharp positioning, clear narratives, and revenue-driving go-to-market execution. Reporting to the Head of Product Marketing, you will be the strategic architect of Shippeo’s market presence, sitting at the intersection of Product, Sales, and Marketing. This is a visible, high-impact role where you will have the autonomy and influence to define the next chapter of our story. 

Please Note: This role can be based in either Paris or London and operates on a hybrid model, requiring two days per week in the office.

As we operate internationally, we kindly request all candidates to submit their CV in English. Unfortunately, applications submitted in any other language will not be considered.

Contract Type: Full-time

Function: Product Marketing

Key Responsibilities:

• Narrative Design & Storytelling: Turn complex, technical SaaS features into human-centric language that resonates with different persona groups, from users to C-level executives.

• Strategic Segmentation & Targeting: Define and refine our Ideal Customer Profile (ICP) across different tiers, ensuring our GTM efforts are surgically focused on high-propensity segments.

• Content Architecture: Lead the creation of world-class sales collateral, whitepapers, and digital content that serves as the engine for our demand generation and sales motions.

• Go-to-Market (GTM) Orchestration: Drive the end-to-end launch of new features and solutions, ensuring every internal stakeholder is aligned and every external touchpoint is optimized for conversion.

• Competitive Intelligence: Act as the strategic advisor to the Sales team by maintaining robust battlecards and differentiated positioning that clearly articulates our "Right to Win."

• Cross-Functional Influence: Lead and unite Product, Sales, and Marketing teams around a shared vision, using market feedback to influence the product roadmap and commercial strategy.

• Revenue Enablement: Equip the global sales force with the specific talk tracks, playbooks, and evidence (case studies) required to win complex, enterprise-level deals.

• Narrative Design & Storytelling: Turn complex, technical SaaS features into human-centric language that resonates with different persona groups, from users to C-level executives.

• Strategic Segmentation & Targeting: Define and refine our Ideal Customer Profile (ICP) across different tiers, ensuring our GTM efforts are surgically focused on high-propensity segments.

• Content Architecture: Lead the creation of world-class sales collateral, whitepapers, and digital content that serves as the engine for our demand generation and sales motions.

• Go-to-Market (GTM) Orchestration: Drive the end-to-end launch of new features and solutions, ensuring every internal stakeholder is aligned and every external touchpoint is optimized for conversion.

• Competitive Intelligence: Act as the strategic advisor to the Sales team by maintaining robust battlecards and differentiated positioning that clearly articulates our "Right to Win."

• Cross-Functional Influence: Lead and unite Product, Sales, and Marketing teams around a shared vision, using market feedback to influence the product roadmap and commercial strategy.

• Revenue Enablement: Equip the global sales force with the specific talk tracks, playbooks, and evidence (case studies) required to win complex, enterprise-level deals.

Preferred (Not Required)

• Multilingual: Proficiency in French, German, or Spanish is a plus.

• Industry Expertise: Background in Supply Chain, Logistics, or Freight Forwarding SaaS.

• Methodology: Familiarity with MEDDPICC or the Challenger Sale model.

Why Join Shippeo?

At Shippeo, you will join a fast-moving company that values ambition, care, delivery, and collaboration. We offer an environment where impact is encouraged, ideas are valued, and development is supported.
 

What sets us apart:

• Meaningful work with real-world impact in global supply chains.

• A diverse, inclusive, and international team. 

• A culture of transparency, feedback, and continuous learning.

• Opportunities for growth, internal mobility, and professional development

• Hybrid work model and flexible policies.

To learn more about our culture and people, visit our Careers section or explore team stories on our social platforms.

Recruitment Process

Our hiring process includes the following steps:

1. Preliminary call with a Talent Acquisition Manager

2. First interview with the Hiring Manager

3. Case study interview 

4. Final interview with leadership or cross-functional team members

Diversity and Inclusion

At Shippeo, we are committed to fostering a diverse and inclusive workplace. We value the perspectives, experiences, and contributions of individuals from all backgrounds. Our policies, practices, and company culture reflect this commitment to equal opportunity and mutual respect.

If you have specific needs or questions regarding disability inclusion, you may reach out to our dedicated Disability Advisor at [email protected] for support during the application process.