About the role :
Reporting to the Head of Product Marketing, you will be the strategic architect of Shippeo’s market presence. You will drive GTM strategy, own product launches and act as the voice of the market within the company. This is a high-influence role sitting at the intersection of Product, Sales, and Marketing, owning how our products are understood, valued, packaged and sold.
Please note: While ideally based in London or Paris, we are open to considering applicants based further afield
As we operate internationally, we kindly request all candidates to submit their CV in English. Unfortunately, applications submitted in any other language will not be considered.
Contract Type: Full-time
Function: Product Marketing Manager
Core competencies & technical skills
1. Strategic GTM orchestration
GTM strategy leadership: Mastery of the end-to-end GTM strategy, from defining target audiences, value propositions and packaging, to post-launch commercial impact reporting.
Operational integration: Ability to partner with RevOps to hard-code GTM strategies into business systems and processes.
Differentiated positioning: Ability to define a product’s unique "right to win" aligned to customer needs and competitive realities.
2. Market intelligence & analysis
Competitive intelligence: Expert-level ability to conduct research and surface opportunities/threats across segments, verticals, and use cases.
Customer insights: Skill in mapping complex buying journeys and distilling customer needs into actionable product roadmap inputs.
Data-driven decision making: Mastery of analyzing market trends, customer behavior, and product performance to iterate on strategy.
3. Narrative design & storytelling
Technical translation: A talent for turning complex, technical SaaS features into human-centric language that resonates with different persona groups
Content architecture: Ability to build high-impact enablement programmes and assets (pitch decks, battlecards, demos, and talk tracks) that ensure sales consistency and confidence.
Marketing activation: Work with broader Marketing teams to build programmes that bring the product story to life in the market.
4. Performance measurement
Impact reporting: Ability to define, track, and report on KPIs that prove the commercial success of product marketing initiatives.
5. Cross-Functional Influence
Stakeholder management: Ability to lead and unite Product, Sales, and Marketing teams around a shared vision and common goals.
Strategic influence: Skill in influencing product, pricing and commercial decisions by presenting compelling market data and customer feedback leadership
Success Indicators
Conversion rates: You will measurably improve conversion rates through the funnel.
Strategic clarity: You will become the "go-to" expert for who Shippeo targets, how we show up and win in the market.
Market insight: You deliver market insight that influences product, pricing and commercial decisions.
Differentiated positioning: You establish clear, differentiated positioning that drives adoption and revenue impact.
Consistent narrative: We show up externally with a confident, coherent narrative across all channels, from the website to sales motions.
Experience & Requirements
Experience: 5+ years in B2B SaaS Product Marketing (Senior/Lead level), with experience in driving GTM strategy and leading successful product launches.
Communication & languages: Exceptional written and verbal skills in English; you are as comfortable writing a one-pager as you are presenting to leadership. French or other European languages are a plus.
Mindset: You are autonomous, proactive, and comfortable navigating the ambiguity of a high-growth environment.
Education: Bachelor’s degree in Marketing, Business, or a related field (or equivalent practical experience).
Why Join Shippeo?
At Shippeo, you will join a fast-moving company that values ambition, care, delivery, and collaboration. We offer an environment where impact is encouraged, ideas are valued, and development is supported.
What sets us apart:
Meaningful work with real-world impact in global supply chains.
A diverse, inclusive, and international team.
A culture of transparency, feedback, and continuous learning.
Opportunities for growth, internal mobility, and professional development
Hybrid work model and flexible policies.
To learn more about our culture and people, visit our Careers section or explore team stories on our social platforms.
Recruitment Process
Our hiring process includes the following steps:
Preliminary call with a Talent Acquisition Manager
First interview with the Hiring Manager, Chloe Phipps
Case study interview or technical assessment
Final interview with leadership or cross-functional team members
Diversity and Inclusion
At Shippeo, we are committed to fostering a diverse and inclusive workplace. We value the perspectives, experiences, and contributions of individuals from all backgrounds. Our policies, practices, and company culture reflect this commitment to equal opportunity and mutual respect.
If you have specific needs or questions regarding disability inclusion, you may reach out to our dedicated Disability Advisor at [email protected] for support during the application process.
🚚 Founded in 2014, Shippeo is a French based SaaS company providing supply chain visibility. Shippeo has grown from 70 to 220 employees during the last two years and is continuing to rapidly scale after an additional $40M fundraising round in October 2022.Shippeo is an exceptionally diverse company with colleagues from 27 different nationalities and speaking 29 languages. With offices throughout Europe, North America and recently Asia, Shippeo provides global coverage to all of our clients.
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