Senior Product Marketing Manager

POSITION SUMMARY

The Senior Product Marketing Manager, Bile Acid Portfolio, will play a critical support role to the Marketing Director in the strategic and tactical execution of marketing initiatives for CTEXLI™ and CHOLBAM®. This individual will help plan, coordinate, and implement key brand activities across digital, field, patient, and healthcare provider channels.

This role is ideal for a motivated, resourceful, and digitally-savvy professional who is eager to learn, take ownership of meaningful projects, and grow within a high-performing, mission-driven commercial team.

JOB FUNCTIONS/RESPONSIBILITIES

Brand & Marketing Support

• Partner with the Marketing Director to execute the annual brand plans for CTEXLI and CHOLBAM.
• Assist in developing marketing materials (HCP, patient/caregiver, digital) in alignment with strategic objectives and compliance standards.
• Support execution of omnichannel marketing initiatives, including HCP and patient campaigns, digital content, CRM/email marketing, and social media.
• Coordinate review and approval (MLR) processes, ensuring materials are accurate, timely, and compliant.
• Support tactical execution of field force tools and branded and unbranded education initiatives.
• Manage creative and digital agency partners, ensuring deliverables are high-quality, compliant, and on-time.
• Support ongoing field team enablement through tools, resources, and internal communications.
• Maintain awareness of emerging digital tools and rare disease engagement innovations.
• Help maintain brand budgets and timelines.
• Coordinate logistics for congresses, speaker programs, and HCP & patient events.
• Prepare summaries, presentations, and reports for leadership and brand review meetings.
• Work closely with cross-functional partners (Medical Affairs, Market Access, Patient Services, Commercial Operations, and Field Teams) to ensure alignment and seamless execution.

Qualifications

Education & Experience

• Bachelor’s degree in business, marketing, life sciences, or related field required
• 5+ years of experience in pharmaceutical marketing, product management, or commercial operations, ideally in rare disease.

Knowledge, Skills and Abilities:

• Strong organizational, project management, and communication skills.
• High attention to detail with ability to manage multiple priorities and deadlines.
• Digital fluency – comfortable with CRM systems, analytics platforms, and digital campaign tools.
• Analytical mindset – able to synthesize data and insights to inform decisions.
• Collaborative, flexible, and proactive – thrives in a dynamic, fast-paced environment.
• Passionate about helping patients with rare diseases and driven by purpose.
• Resourceful and eager to learn – a self-starter who takes ownership and seeks opportunities for growth.
• Graphic design and experience with Adobe Creative Cloud (InDesign, Photoshop, etc.) a plus.

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