Senior Product Marketing Manager II

AI overview

Lead product storytelling and competitive strategy for innovative add-on solutions in the entertainment finance sector, driving market intelligence and enterprise growth.

About Us:

Wrapbook is a smart, intuitive platform that makes production payroll and accounting easier, faster, and more secure. We provide a unified payroll platform that seamlessly connects your entire team—production, accounting, cast, and crew—all in one place. Wrapbook empowers production teams to manage projects, pay cast and crew, track expenses, and generate data-driven insights, while enabling workers to manage timecards, track pay, and onboard to new projects from any device. Wrapbook brings clarity and dependability to production payroll, while increasing the productivity of your whole team.

Trusted by companies of all sizes, Wrapbook powers payroll for some of the industry’s top production companies, including SMUGGLER, Tuff, and GhostRobot. Our growing team of 250+ people across the USA and Canada, including entertainment and technology experts from SAG-AFTRA, DGA, IATSE, Teamsters, Amazon, Microsoft, Facebook, and more. Wrapbook is backed by top-tier investors, including Jeffrey Katzenberg’s WndrCo, Andreessen Horowitz, and A* Capital. We have raised $130M and are in a strong financial position.

The Opportunity - Senior Product Marketing Manager II (Remote - USA / Canada)

We're hiring a Senior Product Marketing Manager to join our lean, high-impact PMM team. In this role, you'll have significant ownership and autonomy, supported by a team that's genuinely passionate about the intersection of payments and the entertainment industry.

What You'll Do:

Enterprise Growth & Storytelling

  • Partner closely with Sales & Customer Success to craft our enterprise/studio narrative, demo strategy, and supporting collateral

  • Develop messaging that resonates with production finance teams and C-level entertainment executives

  • Collaborate with Product to ensure we continue building solutions that serve our Enterprise segment

Market Intelligence & Competitive Strategy

  • Build and lead a high-functioning competitive intelligence program

  • Conduct win/loss analyses and track industry trends

  • Drive marketing intelligence initiatives to keep us ahead of market shifts

Product Launches & Monetization

  • Launch and drive adoption of our first add-on product

  • Lead launch strategy and execution of AP features

  • Develop product positioning that differentiates us from legacy production accounting software

  • Eventually own the overarching Wrapbook story that bridges AP and Payroll solutions

What You'll Bring:

Experience & Expertise

  • 5+ years of product marketing experience at high-growth tech companies

  • You've sold and/or marketed to Enterprise audiences

  • You've played a role in helping startups win progressively larger deals

  • You’ve helped startups launch and monetize add-on products

  • You've built out a competitive intelligence program that is lightweight but effective

  • Experience with B2B fintech or workflow automation solutions preferred

Skills & Qualities

  • Great Storyteller: You understand what makes a compelling narrative and iterate until you nail it

  • Proactive Collaborator: Product thinks of you for big changes. Sales brings you their ideas. Marketing pulls you into exciting campaigns.

  • Strategic Thinker: You plan 6+ months ahead and anticipate market evolution to keep us competitive

  • Data-Driven: You use metrics to inform decisions and pivot when data contradicts assumptions


Why Join Us

At Wrapbook, creativity meets technology — and not just in the product.

In addition to a competitive salary and all the benefits you can expect from a fast-growing technology company, you’ll get access to a team of creative problem solvers and the chance to see your contributions make large impacts. Benefits include:

  • Unlimited Paid Time Off

  • Work from anywhere in Canada and USA

  • Health and Dental benefits

  • Up to $1,500 USD/ $2,025 CAD towards IT set up for your home

  • Up to 2% matching RRSP / 401K

  • Learning and Development opportunities

  • Up to $50 USD/ $67.50 CAD towards Internet/Cell phone service

Our Pledge to Fostering an Inclusive and Safe Workplace:

Wrapbook pledges to be a harassment- and discrimination-free space for everyone, regardless of age, disability, ethnicity, gender identity or expression, nationality, neurotype, personal appearance, political affiliation, professional background, race, religion, or sexual identity or orientation.

Apply Now

Have we got your attention? Submit your application today and a member of our Talent team will be in touch with you shortly!

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Perks & Benefits Extracted with AI

  • Health Insurance: Health and Dental benefits
  • Home Office Stipend: Up to $1,500 USD/ $2,025 CAD towards IT set up for your home
  • Learning Budget: Learning and Development opportunities
  • Internet/Cell phone reimbursement: Up to $50 USD/ $67.50 CAD towards Internet/Cell phone service
  • Paid Time Off: Unlimited Paid Time Off
  • Remote-Friendly: Work from anywhere in Canada and USA
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