Senior Product Marketing Manager

As a Product Marketing Manager at Compass, you will be a member of the Product & Engineering organization and will work closely with Product Managers, Operations stakeholders, M&A Integration leads, and cross-functional partners to bring products to market and drive awareness, engagement, and adoption of Compass technology.

This role is responsible for owning key aspects of the product release roadmap and supporting processes for how we take products to market, communicate change, and gather feedback to inform adoption. In addition to core product marketing responsibilities, this role will play an important part in supporting platform enablement and adoption efforts tied to mergers and acquisitions, helping newly acquired brokerages successfully onboard to the Compass ecosystem while maintaining the integrity of their established brands.

At Compass You Will:

• Be the connective tissue between Product and Operations teams to lead the development and delivery of awareness and enablement programs that drive agent success and platform adoption.
• Partner with Product and Operations stakeholders to develop and execute go-to-market strategies aligned to product release schedules and regional priorities.
• Lead the conception, design, and optimization of go-to-market strategies and campaigns that drive engagement with new and existing Compass products and features.
• Create compelling marketing collateral and enablement materials, including solution overviews, playbooks, best practice documentation, and educational content.
• Facilitate training and enablement initiatives that help internal Compass teams and agents understand the value of Compass technology, workflows, and platform capabilities.
• Maintain structured feedback mechanisms to identify adoption challenges, prioritize improvements, and advocate for new or enhanced products and features.
• Partner with M&A Integration and Product teams to support the onboarding and adoption of Compass technology for newly acquired brokerages, aligned to integration timelines.
• Contribute to go-to-market and enablement strategies that support brokerage transitions, ensuring agents and staff understand platform value, workflows, and changes during periods of integration.
• Develop and adapt messaging, training materials, and collateral for multi-brand environments, balancing platform consistency with the individuality and identity of acquired brokerages.
• Support the tracking of adoption, engagement, and feedback across newly onboarded brokerages to inform ongoing enablement strategies and platform improvements.

Basic Qualifications:

• 3-5 years of experience in a similar role, preferably in Product Marketing, Enablement, or Go-to-Market at a B2B or B2B2C Real Estate, SaaS, or AdTech company.
• Bachelor’s degree or equivalent work experience.
• Enthusiastic self-starter with the ability to operate at both strategic and tactical levels, from defining customer problems and positioning to executing hands-on training and enablement initiatives.
• Outstanding written and verbal communication skills, with the ability to tailor messaging for different audiences and levels of the organization.
• Strong organizational, project management, and problem-solving skills, with the ability to manage multiple initiatives in a fast-paced, evolving environment.
• Experience working with data and analytics to inform decisions and measure adoption and engagement.
• Demonstrated experience facilitating live training or enablement sessions for internal and external audiences, with the ability to clearly communicate product value propositions and workflows.
• High comfort level operating with partial information and navigating ambiguity.

Preferred Qualifications:

• Prior experience supporting M&A initiatives, brokerage transitions, or large-scale platform onboarding efforts.
• Experience supporting regional or national go-to-market activities for platform or workflow-based products.
• Familiarity with Compass’s suite of products and platform ecosystem.
• Experience working within multi-brand or global organizations, balancing platform unification with brand individuality.

Compensation: The base pay range for this position is $95,200-$142,700; however, pay offered may vary depending on job-related knowledge, skills, and experience. Bonuses and restricted stock units may be provided as part of the compensation package, in addition to a full range of benefits. Base pay is based on market location. Minimum wage for the position will always be met.