ClickUp is the world’s only all-in-one productivity platform that flexes to the way people want to work. It replaces all individual workplace productivity tools with a single, unified platform that includes project management, document collaboration, whiteboards, spreadsheets, and role-based AI tools. Our dedication to enhancing productivity has earned us recognition on prestigious lists including the Forbes Cloud 100, Fast Company's Most Innovative Companies, Inc. Power Partners and #1 on two of G2's Best Software Products Lists for 2023 - #1 Project Management Product and #1 Collaboration and Productivity Product. With our headquarters based in San Diego and a rapidly expanding global presence, we are shaping the future of work. Join our team at ClickUp, one of the fastest-growing SaaS companies worldwide, and help millions of users be more productive - saving them at least one day every week. 🦄
As a Senior Product Marketing Manager for ClickUp, your responsibilities include developing end-to-end GTM strategy, driving high impact integrated marketing campaigns, and collaborating closely with Demand Gen, Content, and Lifecycle teams to execute your vision. You'll own high-impact programs from strategy to execution to drive awareness and acquisition of new customers, as well as increase expansion across ClickUp's existing customer base. Finally, you'll act as SME for all things customer—meaning you're an expert in positioning, messaging, segmentation (SMB, MM, ENT), and ClickUp's platform offering. Heavy partnership with Marketing, Sales, GTM Enablement, Product, Growth, Design and Solutions teams.
The role:
- Develop comprehensive GTM strategies, programs, and campaigns to drive new customer acquisition and expand revenue.
- Craft compelling product positioning and messaging strategies to differentiate ClickUp's platform in a highly competitive market.
- Segment GTM strategy across company size (SMB, MM, ENT), geo (NA, EMEA, APAC), and ideal customer profile (ICP).
- Drive high-impact multi-channel campaigns in partnership with Demand Gen, Lifecycle, and Integrated Marketing teams.
- Conduct market and analyst research with firms like Gartner and Forrester to understand trends and effectively position ClickUp across key categories and reports.
- Equip the sales team with necessary insights, frameworks, and resources to attract customers and close more deals.
- Develop a comprehensive content strategy that includes case studies, videos, white papers, and blog posts and more across the customer lifecycle.
- Build strong partnerships with stakeholders across Product, Growth, Sales, and Marketing—building consensus and driving long-term projects, vision, and goals.
Qualifications:
- 4-6 years in Marketing at a high-growth company, with at least 2 years holding a Product Marketing title.
- Experience marketing or selling B2B software, bonus points for SaaS and PLG.
- Strong bias for action, accountability, and adaptability—not afraid to take ownership.
- Ability to build consensus, alignment, and strong relationships with leaders and stakeholders.
- Comfortable building programs from the ground up without perfect data and/or proven best practices.
- A track record of high performance, coachability, and a willingness to challenge the status quo.
- Exceptional written and verbal communication skills.
Salary Range: $155,000 - $190,000 (base pay)
This position is eligible for the following benefits:
- Equity
- 401(k) with up to 2% match
- ClickUp swag
- Teammate recognition awards
- Professional development program
- Health insurance
- Dental insurance
- Paid parental leave
- Flexible paid time off
- Sabbatical program
- Wellness stipend
#LI-Remote #LI-MCM
ClickUp was founded on a culture of hard work, consistent growth, and a desire to break norms. We’re a values-driven company and hire based on ambition, merit, and a willingness to do what it takes to succeed. We don’t care where you’re from, what you look like, or who you’re in a relationship with—we hire the best people for the job, and create an environment that supports employees on their journey to do the most exciting work of their lives! ClickUp is an Equal Opportunity Employer, and qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin.
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