Senior Product Manager, VIP Growth & Operations
TLDR
Lead the creation of exclusive product experiences for VIP clients in the crypto space, optimizing engagement and retention strategies to enhance trading and asset management outcomes.
Who We Are
About The Opportunity
What You'll Be Doing
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Own the day-to-day VIP Growth & Operations execution for high-net-worth individual clients, ensuring VIP lifecycle programs are planned, launched, and iterated effectively.
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Build and run a VIP lifecycle operations framework: define segments, triggers, and journeys; set weekly/monthly operating rhythms; and ensure consistent execution with Local Markets.
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Partner with Local Market teams to to co-create market plans, align goals and timelines, and drive follow-through, while ensuring global consistency and scalable playbooks.
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Plan and execute VIP offsites and online events (e.g., product sharing sessions, community/engagement touchpoints), including end-to-end coordination, stakeholder alignment, and post-event performance review.
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Develop and scale VIP growth programs and tools (e.g., VIP trial cards and similar programs) that improve conversion, deepen engagement, and increase VIP contribution to trading activity and AUM.
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Establish a data-driven growth operating model with clear measurement, experimentation, and continuous optimization to improve VIP contribution to revenue and AUM.
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Coordinate with cross-functional teams (Product, Data, Engineering, Operations) to deliver workflows, tooling, and process improvements that support VIP operations at scale.
- Track performance and continuously optimize: define KPIs, monitor results, gather market feedback, and refine programs based on data and learnings.
What We Look For In You
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Bachelor’s degree or higher with 5+ years of product management or product strategy experience.
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Deep understanding of the Web3/Crypto industry, particularly exchange products such as institutional services, API trading, and VIP incentive programs.
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Prior experience in CEXs, brokerages, financial institutions, or high-net-worth client-related products is preferred.
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Strong cross-team communication and coordination skills, with systematic thinking and sharp user insights.
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Proficiency in data analysis tools and data-driven decision-making.
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Fluency in English and Chinese; Multi-market collaboration experience is a plus.
Perks & Benefits
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Competitive total compensation package
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L&D programs and Education subsidy for employees' growth and development
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Various team building programs and company events
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Wellness and meal allowances
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Comprehensive healthcare schemes for employees and dependants
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More that we love to tell you along the process!
Benefits
Education Stipend
L&D programs and Education subsidy for employees' growth and development
Health Insurance
Comprehensive healthcare schemes for employees and dependants
Team building programs and company events
Various team building programs and company events
Wellness Stipend
Wellness and meal allowances
OKX operates as a prominent cryptocurrency exchange, enabling users to buy, sell, and trade a wide range of digital assets, including Bitcoin and Ethereum. In addition to facilitating crypto trading, they've developed OKX Wallet, a widely-used platform for accessing decentralized applications and exploring the Web3 landscape.
- Founded
- Founded 2017
- Employees
- 500+ employees
- Industry
- Diversified Financial Services