Senior Product Manager - Consumer

About the role

StyleSeat helps people discover and book beauty and wellness services with confidence. As a Senior Product Manager on the Consumer team, you’ll shape how clients explore the marketplace, find the right Pros, and decide what to book. Your focus will be on discovery and personalization, owning key surfaces across search, browse, and recommendations to help clients find what they want faster and feel confident in their choices.

This role is highly cross functional and insight driven. You’ll partner closely with design, engineering, data, and marketing to understand consumer intent, translate behavioral signals into smarter experiences, and deliver personalized journeys that improve engagement, booking conversion, and long-term retention. Your work will directly impact marketplace health by connecting the right clients with the right Pros at the right time.

What you’ll do

• Own the product strategy - Build and drive a clear strategy for the Consumer experience that increases engagement, trust, and marketplace liquidity. Translate business goals into focused product bets with measurable outcomes.
• Be the Consumer expert - Develop a deep understanding of how Clients discover services, make booking decisions, and build ongoing beauty routines. Identify and prioritize the most important problems to solve using research, data, and behavioral insights.
• Deliver meaningful marketplace impact - Make smart, confident tradeoffs based on opportunity size, confidence, and time to impact. Balance improvements to core booking flows with bigger bets that improve discovery, retention, and lifetime value.
• Own discovery surfaces end to end - Define and evolve search, browse, and recommendation experiences, including the inputs, signals, and feedback loops that improve relevance, trust, and conversion over time.
• Build great products - Partner closely with design to create intuitive, modern, delightful consumer experiences. Ship high-quality solutions that reduce friction, increase confidence, and make StyleSeat the go-to destination for beauty and wellness.
• Use AI to power smarter consumer experiences: Partner with engineering and data to define and ship AI-powered features such as personalization, recommendations, search relevance, or lifecycle intelligence. Use consumer signals to continuously improve discovery quality and booking outcomes.
• Work iteratively - Drive lean, insight-led development. Continuously test assumptions, learn from customer behavior, and refine solutions to deliver consistent value.
• Lead with clarity - Communicate vision, strategy, and decisions with transparency. Align cross-functional partners around priorities, tradeoffs, and expected impact.
  
  

Year 1 expectations

• Become the internal expert on our Clients and the Consumer product, advising teams on consumer behavior, needs, and opportunities.
• Launch 3+ net new or significantly improved discovery or personalization experiences that drive measurable improvements in engagement, booking conversion, or retention.
• Identify a high-potential opportunity area within discovery or personalization, supported by customer insight and data, with a clear rationale for prioritization.
• Build a focused, insight-backed 6 month roadmap with clear tradeoffs and expected outcomes.
  
  

Desired traits

• Customer-obsessed and curious: You care deeply about consumers, how they make decisions, and what builds trust and loyalty. Curiosity drives your thinking.
• Strategic and ambitious: You seek out meaningful opportunities, prioritize ruthlessly, and understand how consumer experiences drive marketplace health and business outcomes.
• Marketplace-minded: You naturally consider both sides of the marketplace and understand how consumer decisions impact Pro success, supply quality, and liquidity.
• Collaborative and transparent: You bring partners in early, communicate openly, and make decisions informed by diverse perspectives.
• Insight-driven and analytical: You use data and qualitative insights to shape decisions, validate assumptions, and measure impact. You’re comfortable navigating ambiguity.
• Strong product judgment: You know when to rely on data, when to lean into qualitative insight, and when to make a clear call in the face of ambiguity.

Who you are

We welcome candidates from a range of product backgrounds. The strongest candidates will bring:

• 5+ years of product management experience, including:
• 3+ years building consumer-facing or two-sided (B2B2C) marketplace products
• A track record of identifying high-value opportunities and delivering products with measurable impact
• Experience driving adoption and ongoing engagement for established consumer products
• Experience building or integrating AI-powered features such as personalization, recommendations, discovery, or lifecycle optimization
• Strong proficiency with lean, user-centric, and insight-driven product development
• Ability to break strategy into clear experiments and testable hypotheses
• Excellent communication and cross-functional influence skills
• An owner mindset and ability to thrive in a fast-moving, collaborative, remote environment

Salary range

Our job titles may span more than one career level. The career level we are targeting for this role has a base pay between $152,700 and $180,900. The actual base pay is dependent upon many factors, such as: training, transferable skills, work experience, business needs and market demands. Base pay ranges are subject to change and may be modified in the future. 

Who we are

StyleSeat is the premier business platform for SMBs in the beauty and wellness industry to run and grow their business; and destination for consumers to discover, book and pay. To date, StyleSeat has powered more than 200 million appointments totaling over $12 billion in revenue for small businesses. StyleSeat is a platform and marketplace designed to support and promote the beauty and personal care community.

Today, StyleSeat connects consumers with top-rated beauty professionals in their area for a variety of services, including hair styling, barbering, massage, waxing, and nail care, among others. Our platform ensures that Pros maximize their schedules and earnings by minimizing gaps and cancellations, effectively attracting and retaining clientele.

StyleSeat culture & values 

At StyleSeat, our team is committed to fostering a positive and inclusive work environment. We respect and value the unique perspectives, experiences, and skills of our team members and work to create opportunities for all to grow and succeed. 

• Diversity - We celebrate and welcome diversity in backgrounds, experiences, and perspectives. We believe in the importance of creating an inclusive work environment where everyone can thrive. 
• Curiosity - We are committed to fostering a culture of learning and growth. We ask questions, challenge assumptions, and explore new ideas. 
• Community - We are committed to making a positive impact on each, even when win-win-win scenarios are not always clear or possible in every decision. We strive to find solutions that benefit the community as a whole and drive our shared success.
• Transparency - We are committed to open, honest, and clear communication. We hold ourselves accountable for maintaining the trust of our customers and team.
• Entrepreneurship - We are self-driven big-picture thinkers - we move fast and pivot when necessary to achieve our goals. 

Applicant Note: 

StyleSeat is a fully remote, distributed workforce, however, we only have business entities established in the below list of states and, thus are unable to consider candidates who live in states not on this list for the time being. **Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.

* Arizona

* Alabama

* California

* Colorado

* Florida

* Georgia

* Illinois

* Indiana

* Massachusetts

* Maryland

* Michigan

* Nebraska

* New York

* New Jersey 

* Ohio

* Oregon

* Pennsylvania

* Virginia