SUMMARY
The primary function of this position is to recommend pricing strategies for Swanson and/or national brand product and make recommendations to create an efficient product category management.
ESSENTIAL RESPONSIBILITIES
- Compare and report competitor pricing and promotional strategies to price our Swanson and/or national brand items on a regular basis.
- Gather, analyze, and publish competitive price audits versus all major web competitors in a timely manner.
- Optimize promotions and pricing applying advanced analytics and marketing mix modeling
- Perform customer level and product level analytics to recommend pricing strategy across product groups/ customer groups.
- Conducts market research and recommend go-to pricing strategy
- Work directly with pricing vendors and their tools to streamline processes, testing, and reporting.
- Produce additional reports for various departments including executive dashboards, trend reports and other ad hoc analytical reporting as needed.
- Analyze and assess promotional results for relevant categories; provide key insight into categorical/channel metrics for purposes of planning and strategic decision making
- Ensure pricing is aligned with business objectives through the evaluation of each pricing strategy
- Create reports and perform post pricing analytics to identify profit opportunities across key markets, brands and packages
- Provide analytical support to ensure execution of promotion strategies to maximize business revenue potential
- Maintain a positive and professional working relationship with peers, management, and support resources, with a constant commitment to teamwork and exemplary customer service.
- Conducts self in the presence of customers and community so as to present a professional image of SHP.
COMPETENCIES REQUIRED
- Strong statistical or mathematical skills with an ability to summarize large data sets
- Ability to draw conclusions and develop actionable recommendations
- Strong programming experience in R/ SAS/ Python / SQL preferred
- Experience creating Tableau dashboard preferred
- Clear written and verbal communication skills
- Ability to interface with all levels of personnel
- Ability to multitask
- Poses strong Excel skills/ Power point
SUPERVISORY RESPONSIBILITIES
This position has no supervisory responsibilities.
EDUCATION AND EXPERIENCE
Master’s Degree preferred (or) Bachelor’s Degree in Statistics, Math, Marketing, Business or other quantitative discipline and 3-5 years pricing analytics experience. Or; an equivalent combination of education and experience sufficient to successfully perform the essential responsibilities and duties of the job as listed above.
