Senior PR & Communication Professional

Zagreb , Croatia
full-time

AI overview

Lead innovative PR campaigns and manage media relations to enhance Sofascore's brand presence in the competitive sports industry while collaborating across diverse projects.

Place of work: Zagreb Office (on-site)



ABOUT SOFASCORE


Some tell stories with words, we tell ours with numbers. Sofascore is a sports-tech platform created with one goal in mind – giving sports enthusiasts around the world a deeper understanding of the game. 


We pride ourselves with being the leading provider of advanced sports insights, covering more matches than anyone else on the planet: 20,000+ tournaments across 25 sports in 40+ languages. 


From the biggest derbies to amateur matches, Sofascore knows every game counts and that’s why we always aim to have the largest data coverage out there. This comes easy with Torneo, our very own tournament management software.


Original features such as the Sofascore Rating allowed us to position ourselves as the authority in evaluating player performance. Our unique algorithm took years to perfect and is an objective look at what’s happening on the pitch, more contextual than ever before. This led to the Player of the Season award, an accolade recognized by fans, players and media alike, founded to honor the best of the best. On the other hand, developing features like Sofascore Fantasy allowed our users to manage teams in numerous leagues worldwide, including the Champions League.


The Sofascore team counts more than 300 experts, primarily playing at our home court in Croatia, but we also have talents showing their skills worldwide.



ABOUT THE ROLE


We are looking for an experienced, proactive, and highly organized Senior PR & Communication Professional to join our PR & Events team. In this role, you will help strategically position Sofascore as a recognizable premium product. If you are ready to take on diverse challenges and showcase your adaptability across various platforms, you will thrive at Sofascore.


Dedication to a singular product will give you a clear direction and a strong sense of brand, while the extensive and varied nature of our projects will ensure that your role is anything but monotonous. In this role, you will take ownership of both external and internal communication activities, work closely with media representatives, and help shape Sofascore’s presence in the sports industry.


Your tasks and responsibilities 


  • Independently plan and execute innovative PR campaigns (from brief to results) that increase brand awareness, engage target audiences, and highlight our product in creative and trend-forward ways
  • Own and proactively manage media relations, ensuring consistent and high-quality communication
  • Coordinate cross-functional projects and ensure timely delivery of communication materials
  • Monitor industry trends and propose communication opportunities based on data and insights
  • Support internal and external events
  • Support corporate sponsorship and expo activities
  • Track and manage PR activity budgets, ensuring accurate reporting and responsible spending allocation
  • Maintain a good level of sports knowledge, as it helps with the job


What you bring to the team


  • 5+ years of work experience in the PR & communications industry 
  • Creative thinker who stays ahead of PR trends, generates outside-the-box ideas, and translates them into impactful storytelling across diverse platforms
  • Advanced proficiency in English
  • Strong sense of ownership and ability to independently move tasks forward
  • Experience in creating sports-related content 
  • Proactive mindset
  • Ability to work as part of a small team while effectively collaborating with various teams across the company
  • Excellent interpersonal and communication skills
  • Strong attention to detail and a dedicated, curious working approach


What sets you apart


  • Master's degree in marketing, PR, communications, or a related field
  • Strong passion for sports
  • Experience representing a brand publicly 


What we offer 


  • Freedom to organize your workday and schedule in a flexible way
  • A generous education budget and opportunities to attend international conferences and workshops
  • Top-notch equipment (laptop, smartphone budget, ergonomic office chairs, and height-adjustable desks)
  • Annual paid general medical check-up
  • Family benefits package
  • Sofascore Canteen (lunch options) 
  • Sofascore Bar (coffee and drinks on us)


Sounds good? It gets even better.

Send us your CV in English. Applications in other languages and without a portfolio will not be considered. 


Looking forward to hearing from you. Let’s get the ball rolling! 🔥


Perks & Benefits Extracted with AI

  • Education Stipend: A generous education budget and opportunities to attend international conferences and workshops
  • Flexible Work Hours: Freedom to organize your workday and schedule in a flexible way
  • Free Meals & Snacks: Sofascore Bar (coffee and drinks on us)
  • Health Insurance: Annual paid general medical check-up
  • Other Benefit: Family benefits package
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