Senior Paid Social Manager

AI overview

Drive performance marketing initiatives across multiple platforms, leading strategies and optimizations with a strong emphasis on efficiency and growth while building automation frameworks.
We are a leading trading platform that is ambitiously expanding to the four corners of the globe. Our top-rated products have won prestigious industry awards for their cutting-edge technology and seamless client experience. We deliver only the best, so we are always in search of the best people to join our ever-growing talented team. What you’ll do:
  • Paid media ownership:
  • Own strategy, execution and optimisation across Meta, TikTok and Snapchat
  • Act as a key performance partner on Google Ads (Search, YouTube, Demand Gen / App campaigns)
  • Manage and scale large, multi-market budgets with a strong focus on efficiency and growth
  • Drive full-funnel performance across acquisition, retargeting and lifecycle campaigns

  • Tracking & attribution (core focus):
  • Own paid media tracking architecture end to end (social + Google Ads)
  • Implement and maintain:
  • Platform pixels & SDKs
  • Server-side tracking (Meta CAPI, TikTok Events API, Google Enhanced Conversions)
  • SKAN & privacy-first measurement frameworks
  • Lead attribution strategy across platforms (platform-native, MMPs, internal models)
  • Partner with analytics teams on incrementality testing, attribution modelling and MMM
  • Ensure data quality and consistency across all paid media reporting

  • Automation & scalability:
  • Build and maintain automation frameworks across paid social and Google Ads
  • Budget pacing and reallocation
  • Bidding and scaling logic
  • Creative, keyword and audience testing
  • Work with APIs, feeds and internal tools to minimise manual work
  • Continuously improve efficiency and scalability of paid media systems

  • Analysis & experimentation:
  • Design rigorous cross-channel testing frameworks
  • Analyse performance holistically, not just channel-by-channel
  • Translate complex data into clear, actionable insights for stakeholders
  • What you’ll bring:
  • 5+ years of experience in paid social / performance marketing
  • Deep hands-on expertise with Meta, TikTok and Snapchat
  • Strong Google Ads experience (Search, YouTube, App or Demand Gen)
  • Exceptional technical skills in tracking, attribution and automation

  • Proven experience with:
  • Server-side tracking & enhanced conversions
  • MMPs or custom attribution setups
  • SKAN, consent and privacy changes

  • Comfortable working with:
  • APIs, automation tools and feeds
  • SQL / BigQuery / Looker or similar analytics environments

  • Strong analytical mindset and attention to data quality
  • Confident cross-functional collaborator (analytics, engineering, product)
  • Fluent English
  • Nice to have:
  • Experience in fintech, trading or regulated industries
  • Hands-on scripting or programming (Python, JS)
  • Experience owning incrementality or custom attribution models
  • Mentoring or leading technically minded marketers
  • What you will get in return:

    Competitive Salary: We believe great work deserves great pay! Your skills and talents will be rewarded with a salary that makes you feel valued and motivated.
    Work-Life Harmony: Join a company that genuinely cares about you - because your life outside of work matters just as much as your time on the clock. #LI-Hybrid
    Generous Time Off: Need a breather? Our annual leave policy lets you recharge and enjoy life outside of work without a worry.
    Employee Referral Program: Love working here? Share the love! Bring your talented friends on board and get rewarded for growing our awesome team.
    Comprehensive Health & Pension Benefits: From medical insurance to pension plans, we’ve got your back. Plus, location-specific benefits and perks!
    Workation Wonderland: Live your digital nomad dreams with 30 extra days to work remotely from anywhere in the world (some restrictions apply). Adventure awaits!
    Volunteer Days: Make a difference! Take two additional paid days each year to support causes you care about and give back to the community.



    Be a key player at the forefront of the digital assets movement, propelling your career to new heights! Join a dynamic and rapidly expanding company that values and rewards talent, initiative, and creativity. Work alongside one of the most brilliant teams in the industry.

    Our company has an Internal Reporting Procedure. It is available from the Human Resources Department upon request [email protected]. You may report a violation referred to in the Procedure under the terms specified therein.

    Perks & Benefits Extracted with AI

    • Flexible Work Hours: Work-Life Harmony: Join a company that genuinely cares about you - because your life outside of work matters just as much as your time on the clock.
    • Two volunteer days: Volunteer Days: Make a difference! Take two additional paid days each year to support causes you care about and give back to the community.
    • Paid Time Off: Generous Time Off: Need a breather? Our annual leave policy lets you recharge and enjoy life outside of work without a worry.

    Capital.com is an innovative trading platform designed for a global audience, offering top-rated financial products that emphasize a seamless user experience. We're committed to pushing the boundaries of technology in the trading industry, making it easy for users to access the financial markets and achieve their investment goals.

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