Shofha is a next-generation Video-On-Demand (VOD) platform delivering premium content and a seamless streaming experience to audiences worldwide. We are looking for a Senior Marketing Manager to lead marketing efforts, drive user acquisition, and build a strong brand presence.
Job Overview:
As the Senior Marketing Manager, you will be responsible for executing marketing strategies that enhance brand awareness, increase subscriptions, and optimize user engagement. Reporting to the CCO, you will oversee digital marketing, content promotion, paid media, and customer retention initiatives. This is a hands-on leadership role that requires a balance of strategic thinking and execution.
Key Responsibilities:
Marketing Strategy & Execution:
Digital & Performance Marketing:
Brand & Content Marketing:
Partnerships & Growth Initiatives:
Requirements
Qualifications & Experience:
ARPUPLUS is your gateway to the VAS world. We are the mobile VAS pioneer in MENA region & emerging Markets with a wide range of products headquartered in Cairo. ARPUPLUS is an A15 subsidiary founded in 2003, operating with more than 200 talented employees serving in 15 offices and 3 R&D centers to cater for the need of 40+ MNOs reaching more than 75% of MENA mobile subscribersARPUPLUS is leading to change the lives of people in the MENA region through technologies that facilitate every aspect of their lives from bringing them news, to availing easier ways to order food, pay, book tickets, interact with their governments, receive communication about their brands. ARPUPLUS is connecting the region to the new tech savvy 21st century lifestyle
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Senior Marketing Manager Q&A's