Senior Marketing Manager

AI overview

Drive integrated marketing campaigns for Aiven's evolving Brand 2.0 initiative, focusing on developer audiences and leveraging data-driven optimization methods.

We’re a global team of over 400 people, working together to push the boundaries of open-source technology and multi-cloud solutions. Our vision is to help developers, builders, and creators bring their ideas to life with speed and simplicity, by providing a cloud data platform that makes open-source databases, search, streaming, and application infrastructure easily accessible to everyone. 

The Role:

We are seeking an experienced, hands-on Senior Marketing Manager to join our London team. The ideal candidate is a proactive "do-er" and "starter-finisher" who consistently raises the bar. This role requires a leader who can effectively navigate a complex, matrix-style organization to own and drive marketing initiatives from conception to successful completion.

What You’ll Do: 

  • Integrated Campaign Management: Design, execute, and manage end-to-end integrated marketing campaigns to create measurable demand for both our Sales-Led Growth (SLG) and Product-Led Growth (PLG) motions.
  • Brand & Campaign Launch: Take a leading role in the creation, strategy, and launch of new, high-impact campaigns as part of our evolving Brand 2.0 initiative.
  • Developer Audience Marketing: Serve as the subject matter expert for our developer audience. You will be responsible for ensuring all content, campaigns, and messaging are authentic, meaningful, and resonate deeply with highly technical users.
  • Content & Scalability Strategy: In collaboration with product and sales teams, develop and execute a content creation strategy. A key focus will be to innovate and build scalable mechanisms for content and social media, specifically by leveraging AI or creating new, more efficient processes.
  • Channel & Agency Management: Oversee all paid media strategy, execution, and optimization. You will manage our agency relationships to ensure peak performance, ROI, and alignment with campaign goals.
  • Data-Driven Optimization: Own all campaign data, with a sharp focus on Customer Acquisition Cost (CAC) and other key performance metrics. You will be responsible for continuous, data-informed optimization and reporting on business results.

What We're Looking For:

  • Experience: 5-8 years of proven experience in a marketing role.
  • Persona: You are a "bar-raiser" with a proactive, hands-on mentality. You own projects from start to finish and are driven to see them succeed.
  • Collaboration: You have demonstrated experience navigating complexity and working effectively within a cross-functional, matrix-style team environment.
  • Integrated Marketing (Expert): Deep, demonstrable experience in creating, managing, and measuring complex, end-to-end integrated marketing campaigns.
  • Developer Audiences (High Proficiency): A strong, verifiable background in and comfort with marketing to technical, developer-focused audiences.
  • Content Strategy (High Proficiency): Proven skills in developing content strategies and creating content tailored to a specific, technical audience.
  • Scalability & Innovation (Proficient): You are an innovative thinker who actively looks for ways to build scalable systems. We are specifically looking for someone who has experience leveraging AI in a marketing context or has a history of creating new scalable mechanisms.

Amazing! What’s next:

If you think Aiven is the place for you and that our Values align with yours, send us your resume and we’ll get in touch!

Global Benefits:

Our global benefits are designed to help you thrive and grow, personally and professionally:

  • Participate in Aiven’s equity plan.
  • Balance work and life with our hybrid work policy.
  • Choose the equipment you need to set yourself up for success.
  • Use your Professional Development Plan budget for learning opportunities.
  • Receive holistic wellbeing support through our global Employee Assistance Program.
  • Inquire about our Global Time Off Commitment (Parental and Sick Leave, as well as Personal Time)
  • Enjoy country-specific benefits for our global cast.

How to Recognize and Avoid Employment Scams:

There has been a rise in fake job postings used by scammers to get personal information. At Aiven, all of our emails relating to recruitment come from an @aiven.io, @greenhouse.io or @eu.greenhouse.io domain and all of our interviews are conducted by video call or in person.  Our interviews will never occur via text or chat. If you’re unsure of the legitimacy of a job opportunity/offer pertaining to Aiven, please don’t hesitate to reach out to us at [email protected].

Equal Opportunities:

Aiven provides equal employment opportunities to all qualified employees and applicants for employment without regard to age, gender identity, national or ethnic origin, religion, sexual orientation, physical and mental ability, marital and family status or without regard to any other similar personal attributes. Aiven complies with applicable local laws governing non-discrimination in employment in every location in which the company operates. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, transfer, leaves of absence, compensation, training and any other terms and conditions related to employment.

At Aiven we are committed to providing reasonable accommodations for qualified individuals with disabilities or special needs in our working environment and job application procedures. We make all reasonable accommodations for persons with disabilities or who otherwise need support to thrive in the workplace. We are committed to continuously improving workplace accessibility. There is an option to request a discussion in the application process but if you have any questions before applying please write to us at [email protected].

Perks & Benefits Extracted with AI

  • Equity Compensation: Participate in Aiven’s equity plan.
  • Flexible Work Hours: Balance work and life with our hybrid work policy.
  • Health Insurance: Receive holistic wellbeing support through our global Employee Assistance Program.
  • Learning Budget: Use your Professional Development Plan budget for learning opportunities.
  • Paid Time Off: Inquire about our Global Time Off Commitment (Parental and Sick Leave, as well as Personal Time)

Aiven provides an open source data platform as a service. That means that customers upload their data to our open source software. They pay us to manage the software and everything related to it, so they can focus on building their own apps and services without worrying about data. We’ve got the will - our vision: Aiven is a trusted open source data platform for everyone. We’ve got the way - our values: openness, ownership and courage. We’re proud of our positive and passionate working environment, and it makes us really excited about what we can achieve. With us, you’ll be free to contribute creatively and meaningfully. We’ve got the funding - our trusted backers: with world-class investors like Atomico, IVP and Earlybird Venture Capital, in 2022 we raised Series D funding of $210M to fuel global expansion, sustainability and diversity in tech. With a recent valuation of $3B, we’re one of the tech world’s most recent unicorns. We value and celebrate the diversity of our people. We strive every day to build an inclusive workplace where all of us can thrive.  Come and read more about us at https://aiven.io/blog/what-is-aiven.

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