Senior Marketing Copywriter - FTC 6 months at Careers at Tide

ABOUT TIDE

At Tide we help SMEs save time (and money) in the running of their businesses by not only offering business accounts and related banking services, but also a comprehensive set of highly usable and connected administrative solutions from invoicing to accounting.

Tide is transforming the small business banking market with over 1.8 million members globally across the UK, India, Germany and France.

Using advanced technology, all solutions are designed with SMEs in mind. With quick onboarding, low fees and innovative features, we thrive on making data-driven decisions to serve our mission: to help SMEs save both time (and money) so they can get back to doing what they love.

Tide facts:

Tide is available for UK, Indian, German and French SMEs
Over 1.8 million members: 800,000 UK and 1,000,000 in India and growing rapidly
Over $300 million raised in funding
Over 2,500 Tideans globally - we’re diversity champions!
We have offices in Central London, with a member support and technology centre in Sofia, Bulgaria, technology centres in Serbia, Romania, Lithuania and Hyderabad and offices in Gurugram and New Delhi, and in Berlin, Paris and Luxembourg.

ABOUT THE TEAM:

The Tide SEO Team is evolving. While organic visibility is our foundation, we know that great copy is what truly converts and builds a brand. We’re seeking a Senior Marketing Copywriter to lead our non-SEO messaging and creative output. You’ll be the strategic link between our search goals and our wider marketing campaigns, ensuring that every piece of content we produce is innovative, cohesive, and impactful.

What we’re looking for:

As a Senior Marketing Copywriter in our Performance Marketing team, you’ll craft the narrative for our members' success. You’ll create sharp, engaging content that guides small business owners through their entire journey – from those first steps to scaling a thriving business.

We need a dynamic writer who can tell a compelling story while delivering the results-driven content needed to fuel acquisition across our marketing channels. This job is right for you if:

You’re a creative and passionate self-starter who uses performance data to sharpen your copy and find new ways to engage our audience
You’re an excellent writer with a sharp eye for detail and a proven track record in content-led roles
You thrive in fast-paced environments and can pivot quickly to meet copy demands across all our channels

You’ll benchmark competitors and track marketing trends to ensure our copy remains unique, positioning Tide as the go-to platform for SMEs. While we’re a collaborative team, you should be comfortable taking ownership and crafting content autonomously.

As a Senior Marketing Copywriter you’ll be:

Writing compelling, creative copy across all marketing channels – including CRM, Direct Mail, blog articles and product pages – in line with Tide’s tone of voice, messaging, and brand style.
Working with internal stakeholders (Product, Web, Design etc.) to define, produce and deliver high-impact marketing assets
Turning technical information into simple, compelling messaging that converts
Translating marketing briefs into high-quality copy, consistently delivering work to an exceptional standard
Reviewing, amending and approving other content where necessary
Putting Tide members at the heart of everything you do with a focus on delivering the best, most engaging content for SMEs
Championing Tide’s culture and values in your work and interactions across the team

What makes you a great fit:

Experience in a copywriting role, ideally 2+ years
You are knowledgeable and passionate about creating content
You are commercially minded and write copy that converts
You are self-assured, driven, able to make decisions and take responsibility for them
You have great teamwork skills and communicate well with different audiences, internally and externally
You have a strong grasp of English grammar, structure and punctuation
You have an eye for detail, as well as excellent proofreading and editing skills
You are able to adapt your writing style to fit Tide’s tone of voice
You are familiar with industry trends and competition, identifying strategic opportunities
Strong organisational skills with a proven ability to stay calm and effective while managing multiple deadlines
You are adaptable and willing to dive in across a busy, friendly team, staying flexible and effective as Tide continues to scale
You have experience in FinTech, a start-up or fast growing company
You have experience working in subscription and/or app-based business models

WHAT YOU’LL GET IN RETURN:

25 days paid annual leave
3 paid days off for volunteering or L&D activities
Extended maternity and paternity leave covered by the company
Personal L&D budget
Additional health & dental insurance
Mental wellbeing platform
Fully covered Multisports card
Food vouchers
Snacks, light food, drinks in the office
WFH equipment allowance

TIDEAN WAYS OF WORKING

At Tide, we champion a flexible workplace model that supports both in-person and remote work to cater to the specific needs of our different teams.

While remote work is supported, we believe in the power of face-to-face interactions to foster team spirit and collaboration. Our offices are designed as hubs for innovation and team-building, where we encourage regular in-person gatherings to foster a strong sense of community.

TIDE IS A PLACE FOR EVERYONE

At Tide, we believe that we can only succeed if we let our differences enrich our culture. Our Tideans come from a variety of backgrounds and experience levels. We consider everyone irrespective of their ethnicity, religion, sexual orientation, gender identity, family or parental status, national origin, veteran, neurodiversity or differently-abled status. We celebrate diversity in our workforce as a cornerstone of our success. Our commitment to a broad spectrum of ideas and backgrounds is what enables us to build products that resonate with our members’ diverse needs and lives.

We are One Team and foster a transparent and inclusive environment, where everyone’s voice is heard.

At Tide, we thrive on diversity, embracing various backgrounds and experiences. We welcome all individuals regardless of ethnicity, religion, sexual orientation, gender identity, or disability. Our inclusive culture is key to our success, helping us build products that meet our members' diverse needs. We are One Team, committed to transparency and ensuring everyone’s voice is heard.

Disclaimer

It has come to our attention that individuals or agencies are falsely claiming to represent Tide and are reaching out to candidates regarding job opportunities. Please be aware that:

Tide does not charge any fees at any stage of the recruitment process.
All official Tide job opportunities are listed exclusively on our Careers Page and applications should be submitted through this channel.
Communication from Tide will only come from an official @tide.co email address.
Tide does not work with agencies or recruiters without prior formal engagement, and we do not authorize third parties to make job offers on our behalf.

If you are contacted by anyone misrepresenting Tide or requesting payment, please treat it as fraudulent and report it to us immediately at [email protected]
Your safety and trust are important to us, and we are committed to ensuring a fair and transparent recruitment process.

Tide leverages AI to enhance our hiring experience. You can read more about how we use AI in our recruitment process in our AI Policy.

Your personal data will be processed by Tide for recruitment purposes and in accordance with Tide's Recruitment Privacy Notice.

Senior Marketing Copywriter - FTC 6 months

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