Senior Manager, Field Marketing - North America

TLDR

Drive localized execution of integrated, multi-channel marketing campaigns tailored to ideal customer profiles in the North American market.

Ataccama is the agentic data trust company. Organizations worldwide rely on Ataccama ONE, the agentic data trust platform, to ensure data is accurate, accessible, and trusted for every decision and system. Powered by the ONE AI Agent, Ataccama ONE brings autonomy to data quality and governance, continuously monitoring, improving, and explaining the reliability of data across complex enterprise and multi-agent environments. At the core of the platform is Ataccama’s market-leading data quality, with modules built around it to unify data quality monitoring, catalog, lineage, observability, and reference data management, ensuring data is consistent and explainable. This quality-first foundation makes data the engine of trust, powering AI, analytics, and operations with confidence. Recognized as a Leader in the 2026 Gartner Magic Quadrant for Augmented Data Quality and positioned furthest in Completeness of Vision, Ataccama continues to set the standard for enterprise-grade data trust. Our people are located across the globe. They succeed by collaborating as a team and thrive in our company culture defined by these core values: Challenging Fun ONE Team Customer Centric Candid and Caring Aim High  The Role Reporting directly to the VP, Global Field & Partner Marketing, you will be the primary driver of demand creation and capture for Ataccama in the North American market.  You will be responsible for the localized execution of integrated, multi-channel campaigns—spanning digital, webinars, ABM, field events, and more—tailored to our ideal customer profile segments. Your Challenge
  • Regional Strategy Execution: Translate the global demand generation framework into a high-impact North American-focused regional plan, ensuring that events, webinars, and account-based experiences function as localized growth engines.
  • Vertical ABX Orchestration: Lead the field marketing efforts for North America by developing executive events and industry-specific programs focused on financial services, insurance, and other prioritized ICP account segments.  
  • Partner GTM Support: Execute "to/through/with" partner marketing activities in alignment with our global partner marketing framework and partner marketing team, focusing on Snowflake co-marketing in NA as well as SI and tech partner marketing strategies.
  • Sales & BDR Synergy: Partner closely with Sales Development and Field Sales to optimize the local lead management process, conversion, and attribution models established by GTM leadership. 
  • Data-Driven Feedback Loop: Work with RevOps to report on NA specific funnel metrics and performance dashboards, providing leadership with the data-driven rigor needed to optimize strategies and results.
  • Is This You?
  • Proven Execution: 5+ years of experience in B2B Demand Generation/Field Marketing, with a deep understanding of how to execute complex, multi-channel campaigns promoting enterprise technology to complex technical and business buying committees. 
  • Collaboration: Strong ability to lead through influence in a global matrix environment, ensuring NA programs align with global brand and messaging standards.
  • Tech Stack Proficiency: Comfort using the tools prioritized by the VP and RevOps, including Salesforce, HubSpot, and 6sense.
  • Creative and Data Driven: Demonstrated ability to develop creative, break-through-the-noise campaigns that compel a target audience to act, coupled with the ability to monitor and optimize campaign performance based on leading and lagging indicators. 
  • AI Curiosity: A passion for forging new strategies and ways of working and reaching our audiences with AI.
  • What Success Looks Like
  • North American Pipeline: Direct contribution to/influence on pipeline and new logo acquisition targets, focused on ICP accounts. 
  • Conversion Optimization: Improved performance across all NA demand channels.
  • At Ataccama, our core values are Candid & Caring, so we are upfront about our process and details that are important to you. We sometimes use AI tools to help us with things like reviewing applications, taking notes from screening conversations, scheduling interviews, or supporting assessments. These tools make the process smoother and fairer — but don’t worry, they never make the final decision. Every hiring decision is made by our Talent Acquisition Partners and Hiring Managers, with AI only acting as a helpful assistant. We believe technology should support the process, not replace the human touch. We currently use AI-assisted tools - Metaview for interview notes and Lever Talent Fit to help highlight key experience.

    The OTE salary range for this full-time role is $150,000-200,000.00 USD. Your exact offer depends on the scope of the role, your experience, and the skills you bring. Base salary is just one part of your compensation & wellbeing package- you will also be eligible for an annual performance bonus, flexible time off, health benefits, an equity grant, and many other perks.

    Perks & Benefits 
    • Medical Insurance (including vision & dental)
    • 401(k) with employer match contribution
    • Life Insurance
    • Long-term disability insurance
    • Employee Assistance Program (EAP)
    • Long-Term Incentive Program
    • "Bring Your Friend" referral program
    • Get paid vacation plus the freedom of Flexible Time Off (FTO)-a policy that lets you take additional time off when needed, supporting your work-life balance and well-being
    • 5 sick days
    • The Global Family Support Program - a paid leave program to help all parents focus on the new addition to their family
    • Flexible working hours & hybrid work setup
    • Conference tickets to the best industry events of the year
    • Online courses & company access to Udemy to hone your skills

    Work Equipment
    • Company laptop
    • Personal cell phone contribution 

    Benefits

    Flexible Work Hours

    Flexible working hours & hybrid work setup

    Health Insurance

    Medical Insurance (including vision & dental)

    Learning Budget

    Online courses & company access to Udemy to hone your skills

    Global Family Support Program

    The Global Family Support Program - a paid leave program to help all parents focus on the new addition to their family

    Ataccama builds data management solutions that help organizations generate high-quality, governed, and reusable data products. Focused on empowering companies to harness the full potential of their data, Ataccama's tools streamline data governance and ensure safety, catering to businesses looking to improve their data quality and integrity.

    View all jobs
    Salary
    $150,000 – $200,000 per year
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