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Makro PRO

Senior Manager - E-Commerce Commercial & Product Strategy

Bangkok , Thailand
full-time

AI overview

Drive sales growth and improve e-commerce platform performance by analyzing data insights and collaborating with cross-functional teams to prioritize user experience enhancements.

You will lead sales growth and platform performance optimization for a B2B2C e-commerce platform. This role combines commercial insight, cross-functional collaboration, and product strategy, ensuring sales targets are achieved while the platform continuously evolves to deliver a better buyer experience. You will work closely with Category, Trade Marketing, and Tech/Product teams to identify growth opportunities, close performance gaps, and prioritize feature improvements that drive measurable results.

Key Responsibilities:

1) Sales Performance & Growth Enablement

  • Monitor daily, weekly, and monthly sales performance across categories.
  • Coordinate with Category Managers and Trade Marketing teams to ensure sales targets are met and promotional plans are effectively executed.
  • When sales are off track, analyze root causes (pricing, promotion, assortment, UX, traffic) and recommend corrective actions.
  • Use data insights and platform analytics to identify growth opportunities — such as trending products, underperforming assortments, or potential cross-sell areas.
  • Present performance insights and recommendations to management and category teams to close sales gaps.
  • Support planning and tracking of key commercial initiatives, ensuring alignment between business objectives and on-platform execution.

 2) Tech Requirement & Product Ownership

  • Act as the business representative to the Tech/Product team, ensuring platform features and improvements align with commercial goals.
  • Gather and consolidate feature requests from multiple business units (Commercial, Marketing, Operations, etc.), assess business impact, and prioritize with Tech/Product.
  • Oversee feature testing (UAT) and monitor post-launch performance.
  • Communicate roadmap progress, releases, and performance impact to all stakeholders.

3) UX/UI & Customer Experience Improvement

  • Collaborate with UX/UI designers and data teams to optimize user journey, conversion funnel, and checkout flow to meet global standards
  • Identify friction points using behavioral data and propose enhancements to drive engagement and sales conversion.
  • Run A/B and usability testing to validate design improvements.
  • Ensure consistent and high-quality experience across web and app channels.

Requirements

  • Bachelor’s or Master’s degree in Business, Marketing, Technology Management, or related fields.
  • 5–8 years’ experience in e-commerce, category management, or product strategy, ideally within a B2B2C or omnichannel environment.
  • Strong analytical and strategic thinking skills with ability to translate data into actionable insights.
  • Experience working closely with Tech/Product teams in Agile or cross-functional environments.
  • Proven ability to manage multiple stakeholders and drive alignment between commercial and technical priorities.
  • Excellent communication and presentation skills.
  • Fluent in English and Thai
Makro PRO

MakroPRO is an exciting new digital venture by the iconic Makro. Our proud purpose is to build a technology platform that will help make business possible for restaurant owners, hotels, and independent retailers, and open the door for sellers by bringing together the best talent to transform the B2B marketplace ecosystem in Southeast Asia Curious. Growth-mindset. User-obsessed. We search for talented people who each bring unique skills and behaviours that will help us build Southeast Asia’s next unicorn. Whether you’re in tech, marketing, finance or client/seller-facing roles, our people bring relentless passion, fast learning and a culture of innovation to every dimension of their work. Every member of our team is open to new perspectives, willing to navigate uncertainty and brings humility and radical candour to the table at all times We are bold, energetic, and thoughtful – grounded in our purpose and family culture, while driven by our passion for digital innovation. Our company is 70% technology, 20% retail, 10% logistics, and 100% heart. Every day, we use leading-edge technologies to understand and help food retailers, hotels, restaurants, caterers, and other businesses big and small navigate supply chain complexities and achieve their goals But the best technology needs to be driven by passionate talent. Aspiring professionals who share our belief in collaboration, diversity, and excellence – those willing to think big, redefine what’s possible, and put customers at the center of their work In return, our commitment to you is to offer a workplace like no other, where ideas can thrive and individuals can be themselves, where colleagues support each other and talent is fairly rewarded, where growth and learning opportunities are the norm not the exception, and where your career can reach new heights

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