Senior Manager, Affiliate Partnerships - Marketplace Partnership

AI overview

Lead the Amazon affiliate growth strategy for beauty and lifestyle brands, optimizing campaigns and collaborating across teams to drive significant revenue impact.

At Front Row, we partner with leading brands to accelerate their ecommerce growth. We leverage our capabilities and proprietary technology to design, market, distribute and accelerate brands on a global scale. We’re continually cultivating functional areas of expertise and retaining the highest caliber of talent — while sharing knowledge and data, creating efficiencies, and looking at every aspect of our client’s business from a 360 perspective. We work effectively to give every client the hands-on support, niche knowledge, and first-access they need to win in the world’s most competitive commerce markets and make each of our six capabilities the first to act on the next big things.

We live for the exchange of energy between brands and audiences, you should too, and we’ve made it our mission to expand every brand’s market share and heart share. Because we believe every transaction has the potential to be transformational. 

We leverage data-driven insights from Catapult, our proprietary technology, and our deep understanding of marketplaces like Amazon, Walmart.com, TikTok Shop, to craft strategies unique to each brand we work with while protecting their pricing and channel strategies at every lifecycle stage and in any global market.

Front Row Group is looking for a highly motivated and strategic Senior Manager, Amazon Affiliate to lead affiliate growth for our portfolio of leading beauty and lifestyle brands. In this role, you will own and optimize Amazon affiliate strategy across multiple clients, working directly with brand teams and external partners to drive revenue and maximize impact.

You are an expert in the Amazon ecosystem, passionate about creator commerce, and thrive in a fast-paced, collaborative environment. This is a unique opportunity to help shape the future of affiliate performance in a rapidly evolving marketplace.

Key Responsibilities:

Strategy & Brand Management

  • Develop and execute full-funnel Amazon affiliate strategies across marketplace brands to drive growth against KPIs.
  • Serve as the primary affiliate point of contact for brand teams, providing regular updates on performance, growth opportunities, and campaign optimizations.
  • Collaborate with the brand strategy team to align on client goals, product priorities, promotional calendars, and campaign cadences.
  • Provide ongoing strategic support, including campaign recommendations, optimizations, and new tactics to scale partner programs.
  • Lead onboarding of new brands into the Front Row Amazon Affiliate Program, ensuring a seamless launch and clear expectations.

Performance & Optimization

  • Analyze affiliate campaign results to develop actionable insights that improve funnel conversion and revenue.
  • Own reporting and forecasting for brand-level Amazon affiliate strategies, partnering with performance leads and new business teams to inform budgets and planning.
  • Test and scale performance-driven tactics such as product seeding, exclusive affiliate offers, and paid affiliate initiatives.
  • Align affiliate network partners with each brand’s strategic objectives to launch affiliate campaigns.

Cross-Functional Collaboration

  • Work closely with performance marketing leads to ensure affiliate efforts align with broader media and growth strategies.
  • Partner with the tech team to enhance internal and client-facing reporting capabilities.
  • Educate internal teams and external stakeholders on Amazon affiliate best practices, tools, and innovation opportunities.

Requirements

  • Deep knowledge of the Amazon Associates and Amazon Influencer ecosystem.
  • Proven ability to lead programs with measurable impact on affiliate revenue.
  • Strong analytical skills and experience using affiliate platforms.
  • Excellent project management and client-facing communication skills.

Benefits

  • Health, dental, and vision
  • PTO
  • Summer Fridays
  • Wellness and commuter benefits
  • Work with a fun, consultative team of experts
  • Location - headquartered in SoHo, New York City with offices in San Diego, Hamburg and Bratislava

SALARY - $100,000 - $120,000

Perks & Benefits Extracted with AI

  • Health Insurance: Health, dental, and vision
  • Wellness and commuter benefits: Wellness and commuter benefits
  • Paid Time Off: PTO

At Fortress Brand, we fully manage the Amazon channel for health, wellness, and beauty brands. Fueled by in-house creative, digital marketers, developers, and strategists. We are constantly improving our capabilities to increase product discoverability and decrease the time between a customer’s search and purchase. Founded in 2012, we are a 50 person team located in Soho, Manhattan. We are agile, fun, and love to work hard. We partner exclusively with brands we believe in.

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Salary
$100,000 – $120,000 per year
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