Senior Influencer Marketing Manager | Growth Marketing Team

WHY DEPT®?

We are pioneers at heart. What this means, is that we are always leaning forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.

Our culture is big enough to cope and small enough to care. Meaning, that with people across 20+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients' problems, no matter where you are in the world. 

THE ROLE

Working with the Creative Team the Senior Creator/Influencer Marketing Manager, plays a pivotal role to develop, execute, and lead influencer marketing campaigns for our clients in partnership with creator. They know how to source, excite and engage creators in an authentic way, using content, comms, and events to drive business goals; this requires a combination of strategic thinking, creativity, and a deep understanding of the creator landscape.

We are looking for a candidate with sharpened skills in casting and managing creators across digital platforms, like TikTok, YouTube, Instagram and more. This role will be a mid-level position working within our broader creative, production, and project management teams to round out our agency proposition. This person is hands-on in projects and client-facing, discussing casting strategies and leading outreach, negotiations, legal communication including contract negotiations and final deliveries between the agency and the selected content creators.

YOU’LL BE RESPONSIBLE FOR:

Outreach and Talent sourcing

• Collaborating on creative brief creation for talent
• Briefing talent on specific projects and answering any questions
• Sourcing new, diverse and innovative creators
• Presenting casting recommendations based off data and creative strategy
• Managing initial outreach and ongoing communication
• Maintaining positive and communicative relationships
• Maintaining internal talent databases and trackers 
• Establishing and maintaining relationships with key talent agencies and talent managers 

Project Management 

• Coordinating all final deliveries and managing timelines efficiently, in collaboration with senior management
• Distributing all necessary briefs
• Client-facing communication
• Organizing of all legal and financial paperwork
• Monitoring influencer content to ensure compliance with brand voice and guidelines
• Ability to manage multiple projects across multiple brands at a given time (typical workload will be across 5 – 7 projects) 

Third Party Management 

• Developing and updating roster of preferred talent and partnerships
• Distributing contracts and aiding with talent negotiations
• Frequent communication with legal teams
• Developing and maintaining relationships with key talent agencies and representatives

Finance Management

• Track and manage budgets accordingly across projects, with oversight and counsel from senior management 
• Acting as a mediator between legal and talent management
• Seeing through the invoicing process

YOU’LL NEED TO HAVE:

• 5-7 years work experience in casting, influencer marketing or related social media field
• Deep knowledge of all major social platforms (TikTok, Meta, YouTube, Pinterest, Twitter, Snapchat)
• Solid understanding of tools such as CreatorIQ and Tagger
• Experience working in a marketing, advertising, or talent agency setting
• Experience working directly with clients and brands
• Experience navigating creator partnerships
• Extensive experience casting and vetting creators
• Experience working in a social media based role
• Familiarity with contracts or legal communication
• Strong communication skills
• Knowledge of the expanding creator landscape
• Knowledge of creator and influencer performance benchmarks and metrics
• Experience managing production elements of an influencer or creator campaign
• Experience managing and coordinating projects in a fast-paced environment 
• Strong organizational skills with the ability to multitask, detail-oriented with attention to schedules and timelines, and maintenance of records and materials.
• Experienced in owning and managing talent budgets and pricing strategies 

ADDITIONAL THINGS THAT WILL IMPRESS US:

• 7-10 years of experience in marketing, advertising, or production
• Previous experience managing direct reports
• Proven Slack experience
• Proficiency in Google Suite (Slides, Sheets, Docs)
• Experience with Asana Software (not required but a plus)
• Knowledge Harvest Software (not required but a plus)
• You are entrepreneurial spirited and a self-starter; able to work both independently and in a team environment
  
  

WHAT DO WE OFFER?

We are a collaborative, open-door, best-idea-wins environment that fosters personal and company growth and has fun doing it. Here is a snapshot of our benefits package:

• Healthcare, Dental, and Vision coverage
• 401k plan, plus matching
• PTO
• Paid Company Holidays
• Parental Leave

The anticipated salary range for this position is  $95,000 - $110,000. Salary is based on a range of factors that include relevant experience, expertise, physical location, and organizational impact. This is based on a 40-hour workweek and leveling. Keep in mind, we're flexible.

WE SUPPORT YOU BEING YOU: 

DEPT® is an equal opportunity employer (EOE). We believe our work is its best when our people feel safe and free to be themselves. We’re committed to an inclusive and barrier-free recruitment and selection process and workplace, regardless of anyone’s identity, background, beliefs, lifestyle or disabilities. So tell us about any accommodations you need. It’s totally confidential and only used to make sure you feel fully supported at every step. 

DEPT® participates in E-Verify, meaning your Form I-9 information will be sent to the federal government to confirm you are authorized to work in the U.S. 

We are a B Corp-certified company passionate about purpose-driven work.  Our hope is that you can feel good about the contributions DEPT® is making to the world and we always have an open door for your ideas in making the world a better place. 

DEPT® is a pioneering technology and marketing services company that creates integrated end-to-end digital experiences for brands such as Google, KFC, Philips, Audi, Twitch, Patagonia, eBay and more. Its team of 2,500+ digital specialists across 30+ locations on 5 continents delivers pioneering work on a global scale with a boutique culture. 

Learn more about DEPT®

DIVERSITY, EQUITY, & INCLUSION

At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine. 

We also encourage you  to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.

Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.

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