Senior Field Marketing Manager

AI overview

Lead and execute go-to-market strategy through partnerships and targeted field marketing initiatives to drive revenue growth and strengthen customer relationships.
BlackCloak’s mission is to protect corporate executives and high-profile individuals in their personal lives, mitigating risks to their families, companies, reputation, and finances. We defend our clients’ digital lives from hackers, privacy leaks, and identity theft. If you are passionate about helping to protect others, then keep reading - this may be your next great opportunity.  We are seeking a dynamic and experienced Senior Field Marketing Manager to lead and execute our go-to-market strategy through our valuable partner ecosystem and targeted field marketing initiatives. This critical role will be responsible for developing and implementing programs that drive revenue growth and strengthen relationships with customers. The ideal candidate is a doer that combines strategic thinking, data-driven decisions, and creativity to drive regional programs that support sales goals and customer retention objectives.  What You Will Do
  • Position Breakdown:

  • Field Marketing: 
  • Develop and execute regional field marketing plans to generate leads and support sales objectives. 
  • Plan and execute field events collaborating with our events coordinator, including conferences, seminars, workshops, and roadshows. 
  • Manage our relationships with third party influencer organizations to build programs that extend our credibility and drive demand such as TAG Cyber and others. 
  • Collaborate with the CMO and marketing team to build and manage customer engagement through regional customer advisory boards and other customized events. 
  • Manage field marketing budgets and track ROI. 
  • Collaborate with sales teams and the digital marketing team to integrate field and regional digital campaigns that drive measurable impact. 
  • Analyze field marketing performance and make data-driven recommendations for optimization. 
  • Partner Marketing: 
  • Create and implement joint marketing programs with partners as part of the sales team’s regional programs, including co-branded content, webinars, events, and lead generation campaigns. 
  • Manage partner communications and ensure consistent messaging on the partner portal. 
  • Track and analyze partner program performance, providing regular reports on key metrics. 
  • Foster strong relationships with key partner stakeholders. 

  • What You Will Need to be Successful
  • Bachelor's degree in Marketing, Business, or a related field preferred.
  • 5-10+ years of experience in partner marketing and/or field marketing, with at least 5 years at the Manager level. 
  • Proven track record of developing and executing successful partner and field marketing programs. 
  • Strong understanding of channel sales and partner management.
  • Experience with Salesforce and marketing automation platforms (e.g., Salesforce, Marketo, Clay, Asana). 
  • Excellent communication, presentation, and interpersonal skills. 
  • Data-driven and analytical with a strong understanding of marketing metrics.
  • Ability to manage multiple projects simultaneously and prioritize effectively.
  • Experience in cybersecurity is a plus. 

  • About BlackCloak
    BlackCloak is an extremely fast-growing company in an entirely new product category. We have amazing product fit validated by industry awards and an impressive client base of Fortune 500 companies across all industries. 

    BlackCloak offers a competitive salary, exceptional benefits, and a dynamic work environment.  Below is a quick summary of BlackCloak’s generous benefits package for full-time employees includes:

    - 100% Remote Company, within the USA
    - Comprehensive Medical, Dental, and Vision plans with a 100% employer-paid monthly premium option for employees & 50% employer-paid monthly premiums for dependents. 
    - Health Savings Account with company contribution for eligible medical plans.
    - Flexible Vacation Plan 
    - 10 Paid Company Holidays 
    - 100% employer-paid Life, AD&D and Short- and Long-Term Disability Insurance
    - 401k with Traditional and Roth options, including employer match.
    - Company Equity 
    - Paid Parental and Pregnancy Recovery Leave
    - Company and team off-sites and virtual events throughout the year 
    - Home office stipend 

    We are an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, marital status, age, disability, national or ethnic origin, military service status, citizenship, or other protected characteristic.

    Learn More about Us
    LinkedIn: /blackcloak
    Twitter: @BlackCloakCyber

    #liremote

    Perks & Benefits Extracted with AI

    • Education Stipend: Health Savings Account with company contribution for eligible medical plans.
    • Health Insurance: Comprehensive Medical, Dental, and Vision plans with a 100% employer-paid monthly premium option for employees & 50% employer-paid monthly premiums for dependents.
    • Other Benefit: Home office stipend
    • Paid Parental Leave: Paid Parental and Pregnancy Recovery Leave
    • Paid Time Off: 10 Paid Company Holidays

    BlackCloak provides digital executive protection. Personal cybersecurity and digital privacy protections for individuals and companies.

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    Salary
    $100,000 – $125,000 per year
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