About Us

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

*This role is on site in NYC 3x a week

The Senior Director, Global Creative – Shark Beauty is responsible for defining and leading the global creative vision for the Shark Beauty portfolio, translating cutting-edge beauty technology into culturally relevant, emotionally resonant, and performance-driven storytelling across all consumer touchpoints. This role ensures Shark Beauty’s creative expression is distinctive, premium, and consistent globally—while driving commercial impact in a highly competitive beauty landscape.

As a senior creative leader, this role oversees multidisciplinary global creative teams and agency partners, working in close partnership with Brand, Product Development, Engineering, Marketing, Media, and Commercial teams. The Senior Director will deliver breakthrough creative that fuels growth, builds brand desirability, and reinforces Shark Beauty’s position as a leader in high-performance beauty innovation. The ideal candidate blends bold creative ambition with operational excellence and thrives in a fast-paced, innovation-led environment.

Key Responsibilities

Define and evolve the global creative vision for Shark Beauty, ensuring bold, elevated, and consumer-relevant brand expression across regions and categories

Lead end-to-end creative strategy for global product launches, integrated campaigns, and in-market optimization across owned, earned, and paid channels

Build, lead, and develop high-performing global creative teams spanning art direction, design, copy, production, and creative operations

Partner closely with Brand, Product Development, Engineering, Consumer Insights, Media, and Sales to translate technical performance, styling benefits, and innovation into compelling beauty-forward narratives

Own creative excellence across packaging, advertising, digital commerce, retail, PR, video, experiential, social, influencer, and long-form brand storytelling

Establish creative standards, frameworks, and workflows that enable speed, quality, and scalability across global markets

Lead and manage agency and production partners, ensuring creative output aligns with Shark Beauty’s premium positioning and business objectives

Champion a consumer- and culture-first mindset, leveraging insights, testing, trends, and performance data to continuously improve creative effectiveness

Present creative strategy, work, and results to executive leadership, influencing brand direction, investment, and long-term growth decisions

Balance strategic leadership with hands-on creative engagement to unlock big ideas, elevate craft, and solve complex brand and business challenges

Qualifications

Must-Haves

15+ years of progressive experience in creative leadership, brand, or integrated marketing roles

Proven experience leading global, multi-disciplinary creative organizations

Strong background in beauty, consumer lifestyle, consumer technology, or performance-driven brands

Demonstrated success delivering global product launch creative and commercialization

Ability to translate technical performance and innovation into emotionally compelling, beauty-led consumer stories

Executive presence with strong cross-functional influence and storytelling capability

Track record of building, mentoring, and retaining top creative talent

Nice-to-Haves

Experience operating within in-house creative teams while managing best-in-class agency ecosystems

Exposure to DTC, eCommerce, social-first, influencer, and retail-led creative models

Global market experience across North America, EMEA, and APAC

Experience partnering closely with engineering-, R&D-, or innovation-led organizations

Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.

Pay Range

$187,500—$287,500 USD

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

Learn more about us:
Life At SharkNinja
Outrageously Extraordinary

SharkNinja Candidate Privacy Notice

For candidates based in all regions, please refer to this Candidate Privacy Notice.
For candidates based in China, please refer to this Candidate Privacy Notice.
For candidates based in Vietnam, please refer to this Candidate Privacy Notice.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [email protected]

Senior Director Global Creative, Shark Beauty

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