Senior Digital Media Specialist

AI overview

Lead innovative digital media projects to achieve client KPIs, focusing on hands-on experience with Google Ads, Facebook, Instagram, LinkedIn, and more, within a supportive marketing team.

Who We Are

Construct Digital is a growth-focused digital consultancy working with ambitious organisations across Southeast Asia, including IMDA, NUS, Prudential, and J.P. Morgan.


We help people go beyond one skill to become multidimensional, AI-enabled marketers. You’ll master the big picture of marketing, deepen a chosen speciality with practical AI tools, and grow through real client work, structured learning pathways and clear career progression. We back this with competitive rewards, flexible working and a culture of respect and trust so your work has real impact.


We help clients turn data, creativity, and technology into outcomes that actually matter. We’re builders by nature — strategists, creatives, technologists, tinkerers — and we expect people to take responsibility for the quality and impact of their work.


This is a place for clear thinkers, fast learners, and people who want real ownership..


Our Marketing team is at the heart of every campaign we run, working from the inception of an idea through to delivering on promised KPIs. In running our Media Campaigns, you will conceptualise a solution to deliver the results our clients come to us for, within budget and to the highest quality level.


Job Scope

We are looking for a Senior Digital Media Specialist to lead projects across the main services of the Digital Marketing Agency:

  • Digital Media (mandatory)
  • Traditional Media (plus)
  • SEO (plus)
  • Web Analytics (plus)
  • Social Media Management (plus)
  • Marketing Automation (plus)


In terms of Digital Media, we are looking for hands-on experience on the following channels:

  • Google Search (mandatory, hands-on-experience)
  • Google Display (mandatory, hands-on-experience)
  • YouTube (plus)
  • Linkedin (mandatory, hands-on-experience)
  • Facebook/Instagram (mandatory, hands-on-experience)
  • Twitter (plus)
  • TikTok (plus)
  • Programmatic (plus)
  • DOOH (plus)
  • China Digital Media ecosystem (plus)


Having previous experience in Traditional Media will also be a plus that we will consider.


You will be assigned to particular accounts and you’ll be tasked to find the best ways to reach a client’s KPIs via digital channels.


Do not worry, we have solid processes and documentation which will help you to make quick work on your assigned projects. You will be provided training on Traditional Media, Web Analytics, Marketing Automation, and Social Media Management, to help you grow your skills and knowledge.


Expect to be put through aptitude and attitude tests, and a series of interviews. We take growing our team seriously and expect you will have the determination to see this through with us. If you’re the right fit for our team, you will relish every day with Construct - working on new challenges and helping build a team which, like you, fervently believes in change for the better.


Responsibilities


Reporting to the Marketing Director, the key responsibilities include the following areas:-


Media Campaigns:

  • Creating new proposals for new and existing clients
  • Setting up campaigns
  • Optimising campaigns
  • Creating the report of the campaigns
  • Helping the Account Managers to handle clients' relationships and communications


*Note: Proposals creation implies the following deliverables:

  • Plan/proposal in PPT
  • Media Plan/estimations in Excel
  • Keyword research
  • Specifications to PM/AM/Content/Creative/Dev teams
  • Time & Costing estimations, quotes, and Invoices


Requirements


  • A Degree or Diploma in Marketing, Technology, or a relevant field.
  • Minimum 5 years of experience in total, working in working in SEO & Digital Media campaigns (implementing and optimizing Google Ads/Facebook/Instagram/LinkedIn campaigns) campaigns.
  • It will be a plus to have experience in Traditional Media, Web Analytics, and SEO.
  • Goal-minded and strong analytical skills with a keen eye for detail.
  • Believes in our core values of Change Agent, Ownership Mindset, Value-oriented, and Respect for All.
  • Strong listening skills and the ability to be open to new ideas from team members, coworkers, industry sources, and clients.
  • A source of innovation, passion, and creative vision.
  • Good communicator with excellent written and verbal communication skills and strong presentation abilities.
  • Strong planning, account management, and project management.
  • Some soft skills to highlight: excellent Excel and PPT skills.
  • Steady People - We are a team of steady people who like solving complex problems for their clients. 
  • Willing to learn and achieve a holistic view of all the Digital Marketing disciplines.


Why join us? 


  • We’re on a mission to own ‘Make change matter’ - you can play a part in truly building and delivering this to the market
  • Be part of a team with a strong passion for growth and excellence
  • We are constantly striving to build a positive and inclusive workplace culture
  • We strongly believe in and practise a better work-life balance than most agencies
  • Opportunities for growth and development
  • Be part of our annual company trip where we all come together to have fun and celebrate
  • Be rewarded with a competitive salary and benefits package
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