Articulate is looking for a Senior Product Data Analyst to join our amazing Data team! As a Senior Product Data Analyst, you’ll collaborate closely with one of our product teams to collect and analyze data that helps us build the best experience for our customers. You'll use structured and unstructured data to understand customer problems and behavior through statistical analysis and data visualization. You’ll conduct ad-hoc analyses and build data tools, such as dashboards and reports, to enable ongoing data exploration and improve our data infrastructure.
What you'll do:
Serve as a strategic analytics partner to product managers, UX researchers, and engineers to define analytics requirements for new product features, including identifying key user behaviors and success metrics.
Create scalable product analytics dashboards and self-service tools tailored to product managers, UX partners, engineers, and designers, using SQL, Looker, Mixpanel, Metabase, Python, or R.
Partner with engineering and analytics engineering to implement and QA product event collection with Segment, ensuring events follow naming conventions, are consistently structured, and are modeled for high-quality downstream analytics; audit event coverage to identify gaps and improve the reliability of behavioral data.
Conduct deep-dive behavioral analyses (e.g., funnel, cohort, time-to-value, retention, feature adoption) to uncover user needs, friction points, and opportunities to improve the product experience.
Synthesize quantitative data with qualitative insights to inform product strategy and shape feature roadmaps.
Build frameworks that measure long-term product engagement, user journeys, and the impact of new features on customer outcomes.
Collaborate with product teams to design, instrument, and analyze A/B tests and other experimental methodologies; provide interpretation of lift, impact, and risks.
Support product discovery by developing hypotheses, generating exploratory analyses, and identifying emergent behavioral patterns.
Validate data accuracy by comparing results across source systems and performing root-cause analysis on anomalies or unexpected metric behavior.
Enable self-service analytics by educating stakeholders on data sources, metric definitions, and reporting tools; identify opportunities to improve clarity and usability of reporting.
Partner with Analytics Engineering and Data Engineering teams to define data requirements, improve data quality, and ensure reliable data pipelines and modeling layers.
Contribute to and uphold team best practices for data modeling, visualization standards, and documentation.
Participate in peer review processes for data models, dashboards, and analyses, ensuring quality, consistency, and alignment with team standards.
Share knowledge and emerging best practices with teammates, contributing to documentation and helping strengthen data literacy across the organization.
Support hiring processes for new analysts by participating in interview loops or technical assessments, as needed.
What you should have:
5+ years of experience in data analysis, business intelligence, or a related quantitative field.
Demonstrated experience in product analytics for a B2B SaaS product, including funnel analysis, retention modeling, cohort analysis, and feature adoption metrics.
Strong proficiency in SQL, including both ad-hoc querying and data modeling for analytical reporting, especially for event-level datasets and behavioral analytics.
Strong experience instrumenting and validating product usage event data, preferably using Segment or comparable customer data platforms.
Experience with at least one data visualization platform (Looker or Metabase preferred) with the ability to design intuitive dashboards and optimize reporting structures.
Ability to validate data across complex or undocumented systems, ensuring accuracy and consistency across outputs.
Proven ability to translate product questions into structured analytical approaches that inform feature development and product strategy.
Experience partnering directly with product managers, UX researchers, and engineers to define metrics, design experiments, and support product discovery.
Ability to communicate user behavior insights in a compelling narrative that informs product decisions for both technical and non-technical stakeholders.
Nice to haves:
Experience defining and maintaining a product analytics tracking plan or taxonomy.
Experience implementing best practices for client-side and server-side event tracking, including schema governance and QA workflows.
Experience using Mixpanel or a similar tool to visualize user behavior funnels and analyze product dataExperience working with product experiment platforms and A/B testing.
Familiarity with data engineering or analytics engineering concepts (e.g., dbt, ETL workflows, version control, data model documentation).
Experience with survey feedback analysis and qualitative analysis.
About us
Articulate Global, LLC, is the leading SaaS provider of creator platforms for online workplace training. Founded by Adam Schwartz in 2002, Articulate provides creator tools and services that make it simple for enterprises and SMBs to develop, deliver, and analyze online workplace training that’s engaging and effective. Increasingly, organizations must reskill employees for ever-changing remote and hybrid work environments, create learning cultures that attract and retain employees in a tight labor market, and use training to build more equitable, empowering, and engaging workplaces. Articulate helps organizations address these critical business needs with its creator platform for workplace training. Articulate 360—a suite of creator tools for online courses—was named the 7th most-loved product in the world by TrustRadius in 2021. And
Rise—an all-in-one online training system that makes online training easy to create, enjoyable to take, and simple to manage—is the first creator platform for SMBs and departments within the enterprise. Articulate has more than 118,000 customers in 170 countries and counts all 100 of the Fortune 100 companies as customers.
Named one of Inc. Magazine’s Best Workplaces 2022 and a leader in building a
human-centered organization, Articulate is guided by a commitment to provide the best value to customers, do right by employees, and create an equitable, empowering workplace for all. As a human-centered organization, we honor people’s humanity knowing that each person’s unique history, vulnerabilities, and social location inform how we show up with one another. We embrace our connectedness, aware that what we do and say impacts others. We give each other grace because we are all works in progress, learning and evolving every day. And we take responsibility for ourselves and are serious about our accountability to each other. In all we do, we strive to create an equitable, sustainable, and empowering workplace while we drive results for the business and make a positive impact in the world.
Read more about our values here.
Articulate Global, LLC is an Equal Employment Opportunity and Affirmative Action employer and complies with all applicable federal, state, and local fair employment practices laws. All employment decisions at Articulate are based on business needs, job requirements, and individual qualifications directly related to the job, without regard to any protected characteristic or class, including, but not limited to, race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis protected by law. Qualified candidates with criminal histories are welcome to apply and will be considered for this role in a manner consistent with applicable law. Offers of employment for this role shall be contingent upon successful completion of a background check, including a review of the candidate’s criminal history, in a manner consistent with applicable law.
Articulate is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation related to the application process due to a disability, you may contact us at [email protected].
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