Senior Creative Content Writer

Job Description

Positively disrupting an industry that has not seen any innovation in over 50 years, Tekion has challenged the paradigm with the first and fastest cloud-native automotive platform that includes the revolutionary Automotive Retail Cloud (ARC) for retailers, Automotive Enterprise Cloud (AEC) for manufacturers and other large automotive enterprises and Automotive Partner Cloud (APC) for technology and industry partners. Tekion connects the entire spectrum of the automotive retail ecosystem through one seamless platform. The transformative platform uses cutting-edge technology, big data, machine learning, and AI to seamlessly bring together OEMs, retailers/dealers and consumers. With its highly configurable integration and greater customer engagement capabilities, Tekion is enabling the best automotive retail experiences ever. Tekion employs close to 3,000 people across North America, Asia and Europe.

Key Responsibilities

The Senior Creative Content Writer will be responsible for creating and maintaining high quality content and generating ideas for improving content materials, primarily focused on all Tekion platforms (ARC, APC, AEC). A blend of content writing and content design, this role will: 

1. Strategically plan content to align with the set objectives.  
2. Craft narratives that simplify complex product information  
3. Integrate multimedia components working with specialized teams 

 The ideal candidate will come with excellent attention to detail as well as the ability to transform complex information into visually appealing and effective presentations. 

Design and Development: Lead the design and development of medium to complex organization wide/client facing presentation content and video scripts primarily focused on Tekion platform, its features and functionalities and benefits. 

 Exceptional Writing Skills 

• Narrative Development: Crafting compelling stories that translate product-heavy terminology into simple, easy-to-understand terms and narratives  
• Content Strategy: Developing content strategies and structuring content to meet set goals   
• Cross-format Adaptation: Converting video content into digestible learning/presentation formats  
• Quality Assurance: Reviewing and editing content for accuracy, consistency, and quality.

Exceptional PowerPoint Expertise: Exceptional PowerPoint skills for creating compelling learning/presentation materials  

• Design and format PowerPoint presentations according to guidelines and requirements ensuring accuracy, consistency, and quality throughout.  
• Create visually engaging slide layouts to effectively communicate complex information, utilizing innovative design techniques.

Format Selection: Choosing the best formats for different learning/presentation needs—decks, workbooks, job aids, interactive content.

Layout & Style Consistency: Ensuring accuracy, consistency, and quality throughout all materials 

 Collaboration:  

• Coordinate with different internal and external stakeholders for project planning, execution, and delivery. 
• Collaborate with SMEs to ensure content accuracy, relevance and translate them into compelling narratives.  
• Work closely with multimedia teams to integrate video, audio, graphics, and other digital media into content materials.  
• Follow up with SMEs to collect feedback on learning/presentation content and revisions required based on internal and external feedback including content accuracy 
• Collaborate with Creative Design team for any additional asset development including graphics and illustrations 

 Project Management:  

• Consistently and proactively follow up with stakeholders and teams to make sure project timelines are being met. 
• Manage multiple content development projects simultaneously, ensuring deadlines, quality standards, and project goals are met.  
• Plan, organize, and track project tasks, resources, and timelines to deliver high-quality content on time.  
• Troubleshoot and resolve technical issues related to development and deployment of content. 

 Quality Assurance:  

• Perform quality check on every content and make sure they adhere to standards and guidelines. 
• Implement feedback from stakeholders and quality assurance teams to refine content and improve the learner experience.  

 Innovation and Continuous Improvement:  

• Stay updated with the latest trends and advancements in content design and development methodologies.  
• Introduce innovative solutions to enhance learner engagement and improve the overall user experience.  
• Understanding of new concepts to incorporate AI tools with PowerPoint to enhance the deliverables. 

 Coaching and Mentoring 

• Provide mentorship and coaching to junior content writers as required, helping to develop their skills and knowledge in content development.

Skills and Experience

• Bachelor’s degree in Communication, Instructional Design, Educational Technology, Computer Science, or related fields.  
• 5-8 years of experience in content development, instructional design, PowerPoint design and presentation development. 
• Proficiency in Microsoft PowerPoint preferably 5+ years of experience in PowerPoint design and presentation development, including advanced knowledge of designs, templates, slide layouts, formatting, and animation features. 
• Excellent attention to detail and ability to maintain consistency in design elements and branding guidelines. 
• Proven experience in managing complex content development projects.  
• Knowledge of instructional design methodologies (ADDIE, SAM) and adult learning principles will be an added advantage (But is not mandatory).  
• Superior project management skills, with the ability to handle multiple projects and prioritize effectively.  
• Strong communication skills for collaborating with cross-functional teams and stakeholders.  
• Attention to detail and strong problem-solving abilities.  
• Ability to mentor and guide junior team members. 
• Experience with multimedia development tools such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro) will be a plus (not mandatory). 
• Expertise in authoring tools such as Articulate Storyline, Adobe Captivate, or similar platforms will be a plus (not mandatory). 

Success in this role requires a combination of writing expertise and design sensibility. The ability to craft compelling narratives while designing visually engaging presentations is essential.

Perks and Benefits

• Competitive compensation 
• Generous stock options 
• Medical Insurance coverage 
• Work with some of the brightest minds from Silicon Valley’s most dominant and successful Companies