Senior Conference Marketing Manager

Senior Conference Marketing Manager 

The Senior Conference Marketing Manager at Seer is the global lead for all scientific conferences and commercial event initiatives, and a key contributor to Seer’s brand visibility and customer engagement strategy. This role owns the entire event lifecycle—strategy, logistics, and execution—and is responsible for connecting events and other customer engagement initiatives to Seer’s broader commercial strategies. The ideal candidate is proactive, communicative, accountable, and relentlessly execution-oriented, thriving in both high-level planning and detailed operations.

Responsibilities & Goals: 

Global and Local Event Leadership

• Serve as Seer’s central leader for global conference and event strategy, with full ownership of the planning and execution of major industry conferences, regional field events, webinars, and customer programs.
• Manage local events (e.g. roadshows, seminars, workshops) with the same rigor and strategic intent as global ones—ensuring consistent brand presence, customer value, and operational excellence.
• Maintain a proactive, forward-looking events calendar that anticipates industry moments, internal priorities, and customer needs.

Strategy, Market Intelligence & Continuous Optimization

• Define and evolve customer engagement strategies, particularly for conferences and other in-person events, that align with Seer’s commercial objectives, balancing budget efficiency with maximum impact.
• Lead as a trusted internal voice on market intelligence and customer segmentation, surfacing key insights that shape Seer’s presence and priorities at events.
• Consistently evaluate and refine event selections, formats, and spending based on measurable results and changing market dynamics.

End-to-End Execution & Logistics Ownership

• Fully own event execution, from high-level planning to day-of logistics, including: venue and vendor coordination, contract negotiation, sponsorships, AV, catering, exhibitor management, and branded collateral.
• Proactively anticipate operational needs and mitigate risks—ensuring events run smoothly and represent Seer at the highest standard.
• Lead the execution of live and on-demand webinars, integrating them into the broader events ecosystem.

Creative Lead

• Lead end-to-end development of conference creative assets, translating strategic objectives into compelling concepts and ensuring alignment across brand, messaging, and audience needs from initial brief through final production.
• Manage cross-functional collaboration with internal stakeholders and external agencies to drive timely execution of all creative deliverables, including design, content development, approvals, and print production.
• Oversee quality control and production logistics, ensuring all assets are delivered on time, on brand, and print-ready, while proactively troubleshooting issues and optimizing processes for efficiency and scalability.

Cross-Functional Collaboration & Communication

• Act as a strong, proactive communicator across internal teams, driving clarity, alignment, and accountability from early planning through post-event analysis.
• Partner with executive leadership, product marketing, commercial, brand, and digital teams to align on messaging, objectives, and KPIs.
• Provide clear, timely updates on event planning, milestones, roles/responsibilities, and follow-through to all stakeholders.

Lead Capture, CRM Integration & Post-Event ROI

• Own and optimize lead capture processes, working closely with vendors and marketing ops to ensure timely CRM integration and nurturing flows.
• Translate event performance into actionable metrics—tracking engagement, lead quality, pipeline influence, and brand impact.

Scalable Systems & Process Development

• Build operational infrastructure including repeatable playbooks, checklists, templates, and SOPs to ensure every event is executed efficiently, regardless of size or geography.
• Foster a culture of ownership, accountability, and continuous improvement across every aspect of event planning and execution.

Partnership & Vendor Management

• Cultivate strategic relationships with industry associations, event organizers, and vendors to maximize ROI and secure premium opportunities.
• Proactively manage contracts, timelines, and vendor accountability to avoid surprises and ensure flawless delivery.

Background & Qualifications:

• 30% travel
• Strong written and oral communications skills (including cross-functional and timely communication)
• Strong and collaborative work ethic; must be a self-starter and persistent in achieving objectives to support scientific and business goals
• Must work well in a small team setting, with the ability to work independently and collaboratively while meeting scheduled deadlines in a fast-paced environment
• Excellent interpersonal skills.
• Excellent organizational skills and attention to detail.
• Excellent time management skills with a proven ability to meet deadlines.
• Strong analytical and problem-solving skills.
• Ability to prioritize tasks and to delegate them when appropriate.
• Proficient with Microsoft Office Suite and other related software.
• Bachelor’s degree required.
• Experience working for a life sciences organization or biotech is a plus.
• 7+ years in conference management and creative development in the Biotech, Medical Device or Pharma space

The expected salary range for this position in Redwood City, CA is between $150,000 and $180,000. Actual pay will be determined based on years of experience, qualifications, and other job-related factors. A discretionary annual bonus may be available based on individual and Company performance as well as an equity package.