Senior Associate, HTML Designer

About You

Nutrafol is looking for a Senior Associate HTML Designer to join our Retention Marketing Team. In this role, you will lead the coding, testing, and deployment of highly dynamic and responsive emails that support our retention and lifecycle marketing initiatives. You’ll partner closely with CRM managers, associates, designers, and cross-functional teams to deliver technically sound, scalable campaigns that drive engagement and business impact.

You should bring strong expertise in responsive email development (HTML/CSS), exceptional attention to detail, and a deep understanding of email best practices, QA, and deliverability standards. You’ll also play a key role in elevating our email infrastructure through component-based templates, dynamic content, and process improvements. Experience with ESPs (Iterable/Klaviyo preferred) and personalization is highly valued.

Responsibilities

• Own the end-to-end development of responsive HTML/CSS email templates optimized across devices, inboxes, and platforms
• Lead implementation of dynamic and personalized content using ESP data integrations and automation workflows
• Translate Figma/Adobe designs into production-ready templates, ensuring pixel accuracy and technical feasibility
• Serve as a technical partner to CRM associates and designers, providing guidance on best practices and design scalability
• Ensure cross-client compatibility, accessibility compliance, and high deliverability standards
• Conduct advanced QA to validate rendering, functionality, and accurate population of dynamic fields
• Support A/B and multivariate testing initiatives by coding variations and ensuring proper tracking and setup
• Maintain and evolve component-based template libraries to improve speed, consistency, and scalability
• Proactively identify opportunities to optimize workflows, templates, and QA processes
• Troubleshoot complex rendering issues and collaborate with ESP support or engineering teams as needed
• Act as a mentor and technical resource for junior team members, helping elevate overall execution quality

Requirements

• 3–5 years of experience coding responsive emails in HTML/CSS, including media queries and table-based layouts
• Advanced understanding of email best practices, accessibility standards, and deliverability considerations
• Hands-on experience with ESPs (Iterable and Klaviyo preferred) to build, test, and deploy campaigns
• Proficiency with QA and rendering tools (e.g., Litmus, Email on Acid, PolyPane)
• Strong experience with dynamic content, personalization, segmentation, and automation workflows
• Experience supporting A/B or multivariate testing within ESPs
• Proven ability to diagnose and resolve rendering issues across major email clients and devices
• Strong organizational and time-management skills with the ability to manage multiple concurrent projects
• Excellent communication skills and comfort collaborating cross-functionally with CRM, creative, and technical partners
• Highly proactive, detail-oriented, and execution-focused with a consistent track record of delivering high-quality work on time