Senior Analyst, Business Intelligence

AI overview

Support the Marketing team through data analysis and insights for customer acquisition, optimize engagement strategies, and automate processes in a highly visible role.

OppFi is a leading tech-enabled digital finance platform that works with banks to provide financial products and services for everyday Americans. Through a transparent and responsible platform, which includes financial inclusion and excellent customer experience, the Company supports consumers who are turned away by mainstream options to build better financial health.

We are a team of caring, innovative, and inclusive individuals who thrive in being immersed in diverse talents, expertise, perspectives, and backgrounds. Our employees approach every new challenge with an unparalleled ability to see what could be rather than settle for what is. Our business principles guide us and create an open and collaborative culture where we improve 1% every day, and the best ideas always win! We welcome individuals who want to make an impact in the financial system by facilitating credit access, expanding financial inclusion, promoting financial health, and delivering exceptional customer service.

A few other fun facts about us. OppFi is one of the top consumer-rated financial platforms online, maintaining a 4.5/5.0-star rating on Trustpilot. We are a 2025 Crain’s Fast 50™ company and were named on Built In's 2025 Best Places to Work in Chicago.

About the job:

As a Senior Business Intelligence Analyst, you excel at analyzing data, identifying insights, and telling compelling stories through your analyses. You are comfortable both diving into the technical details while also turning your insights into an actionable story for business stakeholders. You are a self-starter who takes initiative to identify operational bottlenecks and automate processes. 

Come ready to face daily challenges, including:

  • Partner with OppFi’s Marketing team to find new customers and optimize engagement
    • Prepare key metrics and reporting for OppFi’s Senior Leadership Team through Weekly Business Reviews
    • Design and evaluate A/B tests to optimize customer engagement through email and SMS channels using Braze
    • Monitor conversion funnel performance to identify opportunities to streamline application processing
    • Develop reporting for multi-touch attribution to ensure marketing dollars are backed by data-driven insights into customer acquisition and retention
  • Develop reporting and monitoring to ensure compliance of marketing initiatives and communications
  • Migrate key dashboards and reports onto OppFi’s new loan origination and servicing systems
  • Combine and analyze both structured and unstructured data to create meaningful analyses. Extract, segment, and report on data in clear graphs, charts and other visualizations. Provide strategic recommendations based on the data to improve our business.
  • Partner with Marketing to automate and streamline business processes. Be unafraid to break existing rules, reimagine new processes, and build them. Focus not just on Data, but Data + Action.
  • You will be the data expert for OppFi’s Marketing team. This highly-visible role will also have opportunities to partner across several teams such as Sales, Finance, Operations, Credit, and Technology

What you will bring to the team:

  • Bachelor's Degree in a quantitative field, especially mathematics, statistics, economics, finance, operations research, etc.
  • 2+ years of experience in business intelligence or data analytics 
  • Advanced experience in SQL
  • Experience using BI Tools to create dashboards and data visualizations (Tableau, Power BI, Looker, etc.)
  • Experience with Excel or other spreadsheet applications
  • Experience working with conversion funnel optimization and A/B testing (preferred)
  • Programming experience with Python (preferred)
  • Past experience in a high-growth startup or the financial services industry is a plus

Reports to: Senior Business Intelligence Manager

Job Level: Senior Analyst

Total Rewards and Benefits: 

At OppFi, we are committed to fostering a fair and equitable workplace. The compensation range for this role reflects our good faith compensation estimate for this position. Final offers are determined based on a myriad of factors including, but not limited to experience, skills, qualifications, and other relevant business considerations. Candidates are encouraged to discuss compensation expectations during the hiring process. In addition to base pay, the total compensation package includes eligibility and potential for performance-based bonuses and equity grants dependent upon the role and job level. 

OppFi offers a flexible, remote environment, 401(k) matching program, and generous paid time off. Other benefits include medical, dental, and vision coverage, and tuition reimbursement. Additional benefits include DoorDash DashPass, Figo pet insurance, Rocket Lawyer, and access to LinkedIn Learning. OppFi also offers Fringe, a lifestyle benefits platform that allows employees to decide how to spend rewards from dozens of vendors like Uber, DoorDash, and UrbanSitter. #LI-Remote

Compensation Range:
$71,200$106,800 USD

EEO Statement:

OppFi is an equal opportunity employer and does not discriminate based on any actual or perceived legally recognized protected bases under local, state, federal law, or regulations. Our goal as a company is to build an equitable workplace that actively works to dismantle systems of oppression in our processes, procedures, and interactions. We aim to help our employees thrive where they work and beyond. Check out our Culture page here.

As part of OppFi’s commitment to providing equal opportunity to qualified individuals, OppFi will ensure that persons with disabilities are provided reasonable accommodation as defined by applicable laws and organizational policies. If reasonable accommodation is needed to participate in the job application or interview processes or job requirements, please contact our People Team at [email protected].

Pursuant to the requirements of the California Consumer Privacy Act, OppFi is providing the "OppFi California Employee Privacy Policy", which details the categories of personal information collected and your rights under the policy. If you are a California resident, please review the policy here: https://www.oppfi.com/careers/.

The information in this document is for general informational purposes only. It is not intended to be an all-inclusive list or description of the organization and its requirements for positions and employees. OppFi reserves the right to modify or change the information on this document at its discretion.

Perks & Benefits Extracted with AI

  • Education Stipend: tuition reimbursement
  • Health Insurance: Other benefits include medical, dental, and vision coverage.
  • Fringe lifestyle benefits platform: OppFi also offers Fringe, a lifestyle benefits platform that allows employees to decide how to spend rewards from dozens of vendors like Uber, DoorDash, and UrbanSitter.
  • Remote-Friendly: OppFi offers a flexible, remote environment.

OppFi is a leading tech-based finance platform that broadens the reach of community banks to extend credit access for everyday Americans. OppFi is a mission-driven fintech platform that helps everyday Americans gain access to credit with digital specia...

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Salary
$71,200 – $106,800 per year
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