Your responsibilities as SEA Category Manager,
1. Set the Strategic Direction for Mountain sports (3-Year Plan)
- Define and lead the sport strategy in SEA with a focus on Offer, Supply, Procurement, and Merchandising.
- Analyze external factors (market trends, user behaviors, competitor analysis, purchase patterns) and internal factors (country-specific needs, sales performance, range analysis) to define sport direction.
- Develop and share the mountain sports products offer roadmap, ensuring alignment with Decathlon’s strategic vision and country sport policies.
- Collaborate with the SEA network to ensure country-level implementation of business strategies.
- Work closely with the Regional Sports (RS) and Merchandising teams to project a business plan up to Year+3.
- Align with Decathlon’s global sport director plan to ensure a cohesive approach across markets.
2. Define the Best Product Catalogue for SEA Countries (Year+1)
- Monitor and analyze product performance to assess offer effectiveness and range success.
- Gather feedback from SEA country teams to refine product assortments.
- Consolidate inputs to enhance the Business Plan (BP) up to Year+3:
- Link sport business trajectory to country-specific sport policies.
- Ensure product compliance by coordinating upstream homologation with PE/PM and downstream execution with country product compliance leaders.
- Take key decisions regarding product range, business plan alignment, cost analysis, and model adaptations to fit market needs.
- Share offer selection documents with country networks to guide range choices for Year+1.
3. Drive Commercial Success & Business Growth in SEA
- Coordinate the commercial actions across SEA countries by defining key partnerships, expectations, and timelines.
- Ensure strong product knowledge by training and supporting the product trainer network in SEA.
- Develop and maintain relationships with local sport networks to ensure smooth product launches.
- Provide key anticipation and debrief insights on business performance and adaptation strategies.
- Lead Range Choice milestones, working closely with retail supplier, Merchandising, and Country Retail Coordination teams.
- Study and recommend the best pricing structure to align with business objectives and local market policies.
- Anticipate product range evolutions through analysis of top/flop products, forecast adjustments, and clearance strategies.
Requirements
We are looking for a highly driven and strategic individual with a strong passion for sports, particularly mountain sports such as hiking, trekking, camping, and skiing. The ideal candidate should possess:
- Sports Enthusiasm: Deep passion for outdoor and mountain sports, preferably with hands-on experience.
- Product & Selection Expertise: Prior experience and knowledge of Decathlon’s product and selection cycle.
- Market Insights: Strong understanding of SEA market trends, consumer behavior, and the competitive landscape.
- Business Acumen: Ability to implement effective commercial actions to drive business growth.
- Analytical Skills: Strong ability to analyze data, extract key insights, and translate them into actionable strategies.
- Strategic Thinking: Capability to develop and execute robust strategies to strengthen Decathlon’s market presence in the region.
- Leadership skills: capacity to lead a project or a team
- Project Management: Experience or knowledge in project management is a plus.
Behavioral Expectations:
- Ownership & Accountability: Takes full responsibility for tasks and outcomes.
- Proactive & Action-Oriented: Initiates change and drives progress without waiting for direction.
- Challenger Mindset: Questions existing habits and systems, bringing innovative solutions to improve processes.
- Advocate for Regional Needs: Strong commitment to representing and addressing market-specific challenges.
- Collaboration & Coordination: Ability to work effectively in a multi-country network, managing actions across diverse teams.
Benefits
💰 A remuneration That Grows With You:
- Monthly bonuses, up to a whopping 10% of your base salary.
- Dive into the opportunity to become a Shareholder and share in the success of our global family.
- At the end of the year, reap the rewards of profit sharing based on the performances across the country.
🚀 Climb the Career Ladder:
- Elevate your skills with the power of our internal Decathlon Academy – upskill and re-skill your way to greatness.
- Chart your course with internal career progression opportunities in both retail and our incredible support team.
💸 Flexibility That Fits Your Lifestyle:
- Enjoy a flexible spending allowance annually for Sports & Health related expenses, including dental, vision and wellness activities;
🛍️ Be the Ultimate Decathlon Insider:
- Revel in a fantastic 20% staff discount on ALL Decathlon products – yes, including bikes, kayaks, tents, and everything else you need for your favorite sports! 🚴⛺🛶
❤️ Because We Care About You:
- We've got your well-being covered with comprehensive medical and insurance coverage.
- Flash that winning smile with dental benefits.
- Keep your health in check with a health screening allowance.
- For our female champions, enjoy maternity benefits designed just for you.
- And when life throws curveballs, lean on our counseling sessions for support.
🏋️♀️ Sports, Community, and Bonding:
- Kick off those shoes and join in the sports fun after work or during store meetings.
- Immerse yourself in a vibrant community of like-minded, sporty individuals just like you!
At Decathlon, we're not just a workplace – we're a lifestyle, and we want you to experience the very best. Join us and let's conquer the world of sports together! 🌟🏆🎉
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