Sales Development Representative (SDR) – Industrial Automation & Vision Applications

About Us:

Do you love your car? Use a dishwasher? Apera AI is revolutionizing how they're made. Our 4D Vision technology provides industrial robots with human-like vision and AI-powered intelligence, dramatically increasing speed, accuracy, and reliability in vision-guided robotic automation. We unlock factory performance, empowering automotive OEMs, Tier 1 suppliers, and other industrial manufacturers to achieve unmatched levels of productivity, quality, and cost savings. 

Want to help us unlock plant performance with advanced AI-driven 4D Vision systems?

The Opportunity:

We have over 100 customers, including Ford, Magna, and Whirlpool. We are strategically focused on a "land and expand" approach with key enterprise accounts. Major manufacturers don’t need more “digital transformation”. They need fewer defects, less downtime, and faster throughput. Your job is to put Apera AI in front of the plant decision-makers who care about those outcomes.

You’ll help build a qualified pipeline with large manufacturers by combining disciplined outbound sequences (email, phone, social), sharp qualification, and relentless CRM hygiene. You’ll also use AI-enabled tools to increase personalization and throughput, without turning your outreach into soulless spam. Reporting directly to the VP of Marketing, you’ll be a pivotal force in driving Apera AI's revenue growth in Mexico and the United States.

What you’ll do:

• Build a steady cadence of qualified meetings and plant walkthroughs for the Regional Sales Manager and Business Development Managers (BDMs) to drive early-stage opportunities. 
• Run multi-channel outreach sequences, iterating weekly to optimize based on conversion data. 
• Pre-qualify prospects (fit, urgency, stakeholders, next steps) and set high-quality meetings for the Sales Team. 
• Partner with Sales Team on account-based prospecting: account tiers, personas, messaging, and segmentation. 
• Source contacts in ZoomInfo (and other system) and keep CRM data clean and trustworthy, including accurate associations of your contacts, plants, and Key Accounts (parent accounts) in the CRM (HubSpot). 
• Build and maintain segmented lists to support your sequences. 
• Learn industrial automation workflows and vision application use cases fast to build credibility with technical buyers. 
• Partner with SDRs and the VP of Marketing to develop compelling sequences that drive engagement and booked meetings, including translating high-performing English sequences for a Spanish audience. 

What “good” looks like:

• A typically day will include: 50-150 phone dials (using the Nooks multi-dialer), 10-25 connects, 5-15 conversations, 50-150 emails sent (most automated), and 2-4 meetings booked.  
• More meetings is nice; more qualified meetings is ideal, hence our laser focus on Key Accounts. 
• Outreach/reply/connect/meeting-set rates improve because you test and learn, not because you spray-and-pray. 
• The Sales Team will give you consistent feedback: “These are the right accounts. Please book walkthroughs for my trip next month at these plants.” 
• You use AI or other digital tools to move faster (prioritization, personalization, call summaries, follow-up workflows), while applying human judgment. 

About you:

• Bilingual - approximately C1 level in English. 
• You have 3+ years in SDR/BDR/sales development (industrial automation, manufacturing, or technical B2B preferred). 
• Communicate clearly, ask smart questions, and stay calm under rejection (because you’ll get plenty). 
• Work like a scientist: hypotheses, experiments, metrics, iteration. 
• Run tight daily execution: activity discipline, follow-ups, sequencing, and clean notes. 
• Enjoy ambiguity and building repeatable systems that scale. 
• Highly organized, detail-oriented, and capable of managing multiple sequences simultaneously in a dynamic, fast-paced environment. 
• Proficiency with HubSpot and LinkedIn Sales Navigator an asset. 

What do we offer! 

• A chance to make a difference. Aperians are friendly, smart, and driven to build amazing products; we tackle challenges as a team, we are close-knit and scrappy. Our teams are motivated, talented, hardworking, and have both an intrapreneurial and entrepreneurial spirit. We enjoy making a large impact and solving challenging problems rooted in real-world robotic vision optimization using science, imagination, creativity, and persistence.
• Build your skills. Build your career. We don’t just promise opportunities—we back them with personalized development plans, learning budgets, and time dedicated to innovation. Come for the mission, stay for the mastery. 
• Equity that empowers. As an employee-owned company, every Aperian receives a meaningful stock-option package, because we succeed together. You don’t just contribute; you get a share of the upside. 
• Straightforward compensation. At Apera AI, we believe transparency and fairness are key to building a thriving team. For this SDR role, we offer a base salary of 25,000 to 30,000 MXP per month, with a variable bonus on top of base that can bring total monthly earnings up to 40,000 to 45,000 MXP (OTE).
• The final offer will depend on a range of factors including your unique skills, experience, contributions to team, intellectual diversity, and the value you bring to our vision of transforming industrial automation with AI-powered vision systems. 
  
  Sound like you? If so, we encourage you to apply! We're excited to hear from you.