Sales Development Representative (Outbound) - East Coast

Workyard helps construction teams run smoother, more profitable job sites with GPS-verified time tracking, labor costing, and compliance tools, all in one simple app. We help crews and owners spend less time chasing timesheets and more time building.

We're a fast-growing startup (~50 people) transforming workforce management for construction. And we’re looking for ambitious, curious, and driven SDRs to join our sales team.

Base Salary: $60,000 - $71,000 + benefits + equity

OTE: $84,000 - $95,000

Final compensation may vary based on experience, qualifications, and applicable wage laws.

About the Role

As a Sales Development Representative at Workyard, you’ll be the first point of contact for prospective customers, primarily those who have already expressed interest through free trials, demo requests or inbound phone calls. Your job is to engage these leads, understand their needs, and qualify them for our Account Executive team.

We’re building toward a hybrid SDR motion, so you should also be comfortable picking up the phone and reaching out proactively. You’ll use tools like Outreach, Salesforce, and Dialpad to manage your pipeline and execute a high-volume, high-quality outreach strategy across multiple channels.

This is an ideal role if you’re looking to break into SaaS sales, grow with a high-velocity team, and develop skills in both inbound and outbound prospecting.

What You’ll Do

• Engage with mainly outbound leads across channels

• Hit and exceed your weekly and monthly targets for qualified meetings, activity levels, and lead response times

• Conduct thoughtful discovery conversations to qualify prospects for sales demos

• Schedule meetings for Account Executives and ensure a seamless handoff

• Manage your pipeline of leads, keeping activity and opportunity notes updated in Salesforce

• Execute outbound campaigns to supplement inbound leads using Outreach and Dialpad

• Collaborate closely with AEs and Sales leadership to give feedback on lead quality and buyer insights

• Use data to prioritize outreach and tailor your messaging to decision-makers in construction businesses

• Help iterate on outbound sequences and messaging based on what’s working in real conversations
  

What Success Looks Like

• Consistently hit quota on qualified meetings passed to AEs

• Maintain fast response times and high connection rates via phone, email, and SMS

• Demonstrate strong call discipline and follow-up hygiene in Salesforce

• Build repeatable, scalable outreach workflows using Workyard’s SDR playbook

• Contribute to a positive, high-performance team culture through collaboration and curiosity

You’ll Thrive in This Role If You Are

• Curious and customer-focused: You ask great questions and want to understand the customer's needs.

• Self-motivated and disciplined: constantly pushing yourself to learn and be productive

• Comfortable on the phone: You don’t hesitate to dial and know that great conversations start with a cold call.

• Coachable: You seek feedback and are excited to learn and improve every day.

• Organized and detail-oriented: You manage your tasks and tools with precision.

• Resilient: You bounce back quickly from “no’s” and see every interaction as a chance to learn.

• Hungry to grow: Whether you’re just breaking into SaaS or have prior exposure, you want to invest in yourself and build a long-term sales career.

Preferred Qualifications

• Experience in a sales or customer-facing role (SDR, retail, customer service, etc.)

• Experience with Salesforce, Outreach, or similar sales tools is a plus

• Background in or familiarity with the construction industry is a bonus

Benefits

Comprehensive benefits including Aetna medical, dental, and vision coverage, Flexible Spending Accounts (FSA), Teladoc virtual care, One Medical membership, Kindbody family-building support, an Employee Assistance Program, 401(k) retirement plan through Empower, and pre-tax commuter benefits (for those based in our San Francisco office).

Equal Opportunity Employer

Workyard is an Equal Opportunity Employer and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, genetic information, or any other protected characteristic under applicable law.

Accommodations

Workyard is committed to providing reasonable accommodations for individuals with disabilities during the hiring process. If you require assistance or accommodation, please contact us so we can support you.